What are the responsibilities and job description for the Strategic Account Executive position at Houston Chronicle?
Your responsibility as a Strategic Account Executive is to drive and grow new business with advertisers as well as grow digital revenue opportunities with a select group of current clients. You'll manage business relationships to ensure that the clients' needs, and requirements are met. This is a fast-paced, client-facing role in which you will need to be able to handle multiple clients and opportunities on a daily basis.
You should have strong sales experience across a variety of digital media products as well as experience in emerging media. Familiarity with the latest advertising and product trends.
- Responsible for achieving digital sales quotas that includes correct forecasting and pipeline management.
- Prospect and sell targeted accounts within a given area of responsibility.
- Expand existing digital customer base to generate digital revenue.
- Review customer needs analysis to determine the best mix of digital products.
- Meet with key clients, present, negotiate, and close deals.
- Account manage clients once they have be on-boarded.
SKILL/EXPERIENCE REQUIREMENTS:
- Minimum 5 years of experience in digital advertising sales.
- Proven track record demonstrating your ability to develop new business in excess of $1MM annually.
- Must understand an array of digital services that include, Social Media, Connected TV, Audio, Programmatic, Content marketing.
- Client and Agency account relationships a plus.
- Understand the mix between all digital channels and how they complement each other.
- Superior presentation, interpersonal & communications skills.
- Passion for new and emerging media.
- Highly collaborative leader and a team player, both within the company and with clients.
EDUCATION REQUIREMENTS:
- Four Year College Degree.
- Additional digital certifications a plus such as IAB, Google Adwords, Facebook/IG etc. a plus.