What are the responsibilities and job description for the Growth Marketing Lead position at Highbeam?
About Highbeam
Highbeam is the AI-powered financial command center for consumer brands. One that doesn’t just give insights, but helps brands grow profitably.
Our platform combines AI agents, automated financial workflows, and integrated financial products that saves brands’ time and money.
Traditional banks and finance partners weren’t built for consumer brands. Highbeam is different.
We bring banking, capital, bill pay, and yield management together in one platform, powered by AI finance agents that automate cash flow, forecasting, and treasury tasks. Instead of piecing together fragmented solutions, founders get a true finance partner that saves time, unlocks profits, and strengthens their business.
We already have hundreds of customers that collectively generate billions in sales. We’re on a mission to empower brands to scale through automated AI financial operations.
Our offices are based out of New York and Toronto.
About this role
The Growth Marketing Lead is analytical and driven. As the first Growth hire, you will be building and scaling a growth engine that supports the entire buyer journey.
This role will be in-person in New York or Toronto.
What you'll do
- Own strategy, execution and the results of multi-channel campaigns to build pipeline and brand visibility
- This can be done through paid media strategy (i.e Google LI Ads), SEO, content marketing, digital campaigns, events, ambassadors
- Partner closely with sales and marketing to build customized marketing plans and objectives for targeted accounts. Strong hands-on leadership is expected.
- Test, learn and prioritize new growth channels with the goal of driving pipeline.
- Define measurement and KPIs for leads generated, pipeline contribution, program performance metrics and revenue influenced.
Skills & qualities
- 8 years in B2B marketing and Account-Based Marketing at high-growth start-ups
- Strong problem-solving skills to identify and prioritize the right channels using data-driven insights and market research
- Comfortable in fast-paced, dynamic environments
- Understanding of tools like Hubspot, Hightouch, Apollo, Mailchimp and Clay
What we offer
Chance to join the founding team of a well-funded startup chasing a huge opportunity.
- Competitive salary and meaningful equity
- Great location: Our NYC office is located in NoHo NYC, a short walking distance from the A/C/E, B/D/F/M, N/Q/R/W, 1, 6 trains; and our Toronto office is in downtown Toronto close to Osgoode station.
- Generous paid time off policy
- Comprehensive health & benefits package
More about Highbeam: Our small but mighty team comes from places like Shopify, Square, Toast, Rippling, and McKinsey.
Traction: We’ve raised $42M in equity from Acrew Capital, FirstMark, Mayfield, and Two Sigma Ventures.
How to apply
Please apply here: https://jobs.ashbyhq.com/highbeam/f296d0ac-1d3d-45c2-9f78-af11d1f95eca
