What are the responsibilities and job description for the Marketing Intern - Java House position at Heartland FPG?
JOB DESCRIPTION
As the Digital Marketing Specialist Intern, you will assist in optimizing online visibility, engage target audiences, and drive measurable results for online channels and the Java House brand. During this internship, you will get extensive hands-on experience in digital marketing, help drive sales revenue, work on real-world campaigns, and make a meaningful contribution to the organization.
RESPONSIBILITIES
- Analyze and monitor PPC (Pay-Per-Click) advertising campaigns driving website traffic
- Ensure digital platforms are optimized for SEO (Search Engine Optimization)
- Work on landing page optimization on webpages and product listings
- Develop social media marketing content and assist with content calendar creation
- Coordinate influencer/ affiliate marketing and performance
- Develop and maintain a system to store, access, and revise assets
- Create, modify, and send email marketing campaigns
- Manage Yelp and Google profiles
- All other duties and projects as assigned
QUALIFICATIONS
- Currently enrolled in a marketing or business related undergraduate or graduate program
- Strong interest in digital marketing
- Familiarity with digital marketing tools and platforms
- Ability to work independently and collaboratively in a team
- Strong analytical skills with the ability to analyze and interpret data, solve problems, and help make informed decisions
- Some design/UX experience preferred
- Excellent communication and organizational skills
- Must have a flexible schedule for the fall semester of 2025 and be able to work onsite at our headquarters in Carmel, IN