What are the responsibilities and job description for the Community Outreach Coordinator position at Greenbrier Senior Living?
About the Company:
We are a premier senior living retirement community dedicated to creating a welcoming, warm environment for the residents who call our community home. We offer competitive pay, comprehensive rewards program, and a true team environment. If you are looking for a challenging and highly rewarding career, we want to hear from you!
What You Will Do:
- Identifies professional referral sources and key decision makers in the primary and secondary markets. Pre-qualifies referral sources to determine their ability to send qualified leads to the community.
- Visits and conducts presentations to area referral sources and key decision makers. Establishes and maintains a professional relationship so that they will be comfortable referring their contacts to the community.
- Develops a formal relationship-marketing plan in conjunction with the community’s marketing team. The plan will define “priority accounts” in the primary and secondary market, establish referral goals, and determine the sales activity necessary to maintain these accounts.
- Maintains accurate, complete, and up-to-date database of professional contacts to measure community relations’ efforts, according to guidelines established by the community.
- Keeps updated on relevant operational and competitive information in order to respond effectively to service inquiries from area professionals and ensure proper positioning of the community in the marketplace.
- Develops relationships with local media outlets, and when appropriate, creates press releases seeking coverage of special events and human-interest stories for the community.
- Supplements and substitutes for the Sales Counselor as needed, by responding to phone inquiries, setting appointments with qualified leads, giving presentations, and assisting with closing sales.
- Participates regularly in sales meetings, training and seminars.
- Identifies and coordinates on-site business meetings.
- Participates in local associations and groups with memberships and agendas that impact area seniors
- Perform other duties as assigned by Supervisor.
Why You Are Qualified:
The ideal candidate will have the following:
- Combination of education and/or experience equivalent to graduation from an accredited college or university, with major work in marketing or related field required.
- At least two (2) years of successful experience in marketing, the senior living care industry, or related field required.
- Valid state driver’s license (and liability insurance) to use personal vehicle for Marketing travel required.
- On a daily basis, throughout the workday: Must be capable of sitting, standing, walking, climbing stairs, reaching, turning, bending, stooping, crouching and kneeling, reaching over the head, grasping with both hands, and fine manipulation. Must physically be able to lift up to 15 pounds unassisted.
Why You Should Apply:
- Competitive pay.
- Great benefits including medical, dental, vision, life insurance and more.
- Excellent growth and advancement opportunities.
- Generous Paid Time Off (PTO) & Holiday Pay programs
- Flexible working schedule
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Hired candidates will be required to successfully complete a criminal background check, valid references, pre-employment drug test, physical and proof of employment eligibility. EOE.