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Sales Enablement Specialist

Gemline
Lawrence, MA Full Time
POSTED ON 1/13/2026
AVAILABLE BEFORE 2/11/2026

Sales Enablement Specialist

Position Specification

 

Company Background

Discover your next career opportunity at Gemline, a leading and award-wining consumer products supplier servicing the $26 billion promotional products industry. Ranked 12th in revenues industrywide by the Advertising Specialty Institute, Gemline boasts a diverse product line, including headwear, umbrellas, bags, luggage, drinkware, electronics, stationery, writing instruments, gourmet foods and lifestyle gifts. Our portfolio features renowned brands like Ahead™, American Tourister®, Anker®, CORKCICLE®, Cuisinart®, High Sierra®, Igloo®, iLive®, MiiR® , Moleskine®, New Balance®, Osprey®, Paper Mate®, Samsonite®, Sharpie® and more.

 

At Gemline, community is our heartbeat. Our purpose, "We Promote Community," is the driving force behind everything we do. This commitment is embedded in our culture, influences our product designs, and fuels our aspiration to create a positive global impact. What’s more, we are guided by our betterway™ corporate social responsibility efforts, which are focused on bettering people and the environment. Gemline also became a certified B Corp in 2024, furthering our commitment to balance purpose and profit for good, while also ensuring we remain focused in meeting and exceeding the company’s annual revenue, cost and profit goals year after year.

 

Gemline has been recognized as one of the Greatest Companies to Work For on multiple occasions, and most recently in 2024 by PPAI, the leading promotional products industry association. Join a workplace where "Pride in People, Pride in Product" is more than a motto—it is our way of life. Our associates play a crucial role in delivering an exceptional customer experience, guided by our foundational values of trust, integrity, humility, diversity, community, and truth. Gemline's success reflects our associates' success, and our culture thrives on collaboration, initiative, continuous problem-solving, safety, and respect for people. Take the next step in your career journey with Gemline—we're not just a company; we're a community.


Gemline® is looking for a Sales Enablement Specialist who will be responsible for managing and generating business from some of Gemline’s strategic accounts. This position will report to Gemline’s Sales Operations Manager. If interested, please send your resume to: Ashley Brown, Senior Manager, HR at abrown@gemline.com.  


Primary responsibilities include:

·      Act as administrator for Salesforce and liaison to IT team – handle all Salesforce Reporting, Rep Training and Development needs

·      Sales Territory Management – Account Assignments, Mapping, Changes

·      Manage the production and distribution of all Product Launch Samples to Sales

·      Manage any projects coming from the continuous improvement board (CIB)

·      Identify and onboard new Sales Technology companies (e.g. Gong, Kahoot)

·      Handle all New Hire On-Boarding for the sales team

·      Distribute Sales Leads from all sources (e.g. brand partners, Commonsku)

·      Act as the main communication conduit to and from the sales team

·      Manage all customer research projects

·      Coordinate Sales Training needs

·      Liaison to HR, Marketing, Product Management and Supply Chain

·      Additional tasks as assigned by manager

 

Requirements/Qualifications:

·      Bachelor’s degree

·      Excellent organizational and follow-through skills; attention to detail a must

·      Excellent verbal and written communication skills and the ability to communicate with customers

·      Able to work independently and must possess excellent prioritization and multi-tasking skills

·      2-4 years of sales operations experience

·      CRM usage and knowledge, Salesforce a plus

·      Proficiency in the entire MS Office Suite

·      High adaptability to change

Salary.com Estimation for Sales Enablement Specialist in Lawrence, MA
$90,711 to $118,034
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