Area Director of Sales

We are seeking a dynamic and results-oriented Area Director of Sales to lead the sales efforts for a portfolio of two limited select-branded hotels. The ideal candidate will be responsible for developing and executing comprehensive sales strategies, driving revenue growth, and leading the property-level sales teams to achieve and exceed their goals. This strategic leadership role requires a deep understanding of multi-property management, exceptional client relationship skills, and a proven track record of success within the hospitality sales sector. The position involves regular travel between the two designated properties to ensure strategic alignment, team cohesion, and adherence to brand standards.

Responsibilities

• Strategic Sales Leadership: Develop, implement, and manage aggressive sales strategies for both properties to generate new business, grow existing accounts, and maximize revenue across all segments, including corporate, group, and leisure.
• Revenue Management: Collaborate with the Revenue Management team to analyze market trends, competitive set data, and demand drivers. Ensure that pricing and sales strategies are aligned to optimize RevPAR and market share.
• Team Development & Management: Lead, mentor, and motivate the on-property sales teams. Set clear performance expectations, provide ongoing coaching, and conduct regular performance reviews to foster a high-achieving sales culture.
• Client & Account Management: Personally manage and cultivate relationships with key accounts, top-tier clients, and community partners. Act as the primary point of contact for high-value group and corporate business.
• Budgeting & Forecasting: Develop and manage the annual sales and marketing budget for both hotels. Provide accurate and timely sales forecasts, activity reports, and performance analysis to senior leadership.
• Multi-Property Oversight: Ensure seamless sales operations and communication between the two hotel locations. Standardize best practices, reporting mechanisms, and sales processes where appropriate, while tailoring strategies to each property's unique market position.
• Brand Standard Compliance: Guarantee that all sales activities, marketing collateral, and client communications are fully compliant with the standards and guidelines of the respective hotel brands.
• Market Intelligence: Maintain expert knowledge of the local market, industry trends, and competitive landscape. Identify new business opportunities and potential threats to proactively adjust sales strategies.

Qualifications

• Minimum of 5-7 years of progressive hotel sales experience, with at least 2 years in a leadership or director-level role.
• Proven experience managing sales for multiple properties or in an area/cluster role is highly preferred.
• Demonstrated success in leading and developing a sales team to consistently meet or exceed revenue targets.
• Extensive experience with limited-service or select-service branded hotels is a significant asset.
• Strong financial acumen with experience in budgeting, forecasting, and data-driven decision-making.
• Exceptional negotiation, communication, and interpersonal skills, with the ability to build and maintain lasting client relationships.
• Proficiency in hotel CRM software (e.g., Delphi, Salesforce) and the Microsoft Office Suite.
• Must possess a valid driver's license and the ability to travel regularly between the two hotel properties.
• A bachelor’s degree in hospitality management, Business Administration, or a related field is preferred.

Benefits

• Competitive Base Salary Bonus
• Medical, Dental, Vision Insurance,
• STD and LTD Insurance
• Life Insurance
• 401K 4% Match
• Paid Time Off