Demo

Brands Art Director

Gables Search Group
York, NY Full Time
POSTED ON 10/15/2026
AVAILABLE BEFORE 12/14/2026

Art Director

Position Overview

We are looking for an Art Director to lead the creative direction for a group of six fashion brands, overseeing projects from concept to completion across marketing campaigns, digital content, and photoshoots.

This role requires a hands-on approach to creative leadership, ideal for a visually-oriented professional who can adapt to each brand’s unique identity, provide a clear creative perspective, and motivate a team to bring that vision to life.

Responsibilities

  • Drive the development of art direction and creative concepts for brand campaigns, product launches, and ongoing content initiatives for all six brands.

  • Manage the planning and execution of photoshoots, from concept creation and mood boards to talent casting and on-set direction.

  • Collaborate with brand design teams to ensure campaign imagery and content align with the collections and brand identity.

  • Oversee the creative team’s workflow, set priorities, give constructive feedback, and maintain quality and consistency standards for all deliverables.

  • Coordinate with photographers, stylists, producers, and freelance creatives to bring concepts to life visually.

  • Create detailed creative briefs, manage project timelines, and ensure work is completed within budget constraints.

  • Direct visual content and storytelling across various platforms, including email marketing, websites, social media, ecommerce, and paid advertising.

  • Evolve and refine each brand’s visual identity while respecting its individual character and market position.

  • Contribute fresh creative ideas, references, and inspiration to enhance the overall marketing and creative efforts.

  • Utilize AI-powered tools and emerging creative technologies to enhance concept development, streamline workflows, and accelerate content creation.

Requirements & Qualifications

  • Minimum 5-7 years of experience in art direction or design, preferably in fashion, lifestyle, beauty, or retail.

  • A strong portfolio showcasing expertise in campaign development, photography, and visual storytelling.

  • Proven track record of directing photoshoots and collaborating with external creative professionals.

  • Experience leading, managing, or mentoring creative team members.

  • Ability to collaborate effectively with product and design teams to create cohesive, brand-aligned creative work.

  • Excellent visual sense and understanding of composition, styling, typography, and imagery.

  • Proficiency in Adobe Creative Suite and Figma.

  • Hands-on experience with AI-driven creative tools in the creative process.

  • Capability to balance strategic creative vision with hands-on execution and meticulous attention to detail.

Salary.com Estimation for Brands Art Director in York, NY
$136,341 to $184,485
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