What are the responsibilities and job description for the Business Development Manager position at Friedman Williams?
Our client is seeking a Business Development Manager to join its Boston, MA office to support the firm’s IP practice group. This role is ideal for candidates with relevant experience, predominantly working with IP lawyers and professionals, who are eager to contribute to a dynamic team.
• Preparing proposals, pitches, and launching new business initiatives.
• Building comprehensive knowledge of the practice groups, including insights into attorney and firm experience, industry/trade group organizations, current trends, and existing clients.
• Ensuring marketing materials for each practice group are accurate, complete, and current, including the maintenance of experience lists, descriptions, and other collateral.
• Managing directory, awards, league tables, and other submissions for the assigned practice groups and attorneys.
• Coordinating practice group meetings, understanding the collaboration between subgroups and other groups to facilitate cross-selling opportunities.
• Developing business development and marketing plans for assigned practice groups and relevant lawyers.
• Coaching and supporting lawyers in their business development and relationship-building efforts, both internally and externally.
• Planning and overseeing events, CLEs, sponsorships, speaking and writing engagements, and other targeted marketing activities.
• Partnering on relevant PR, communications, and digital marketing initiatives, including identifying topical issues and evaluating lawyers to provide commentary or author articles.
• Conducting research on industry trends, prospective clients, and competitors’ marketing activities to identify issues impacting client businesses and recommending actionable strategies.
• Directing and managing marketing staff and resources in support of individual lawyer and practice group marketing efforts.