What are the responsibilities and job description for the Head of Brand - Collectible Consumer Goods position at Fourth Floor?
Our client, a novelty toy collection, is seeking a highly entrepreneurial Senior Brand Leader to own the next stage of growth. You’ll work across brand, marketing, partnerships, activations, social, digital growth, and cultural expansion to turn a commercially successful product into a much larger brand.
What You’ll Own
- Define brand vision, strategy, priorities, and growth roadmap
- Build company as a true brand
- Develop major partnerships, collaborations, pop-ups, experiential concepts, and cultural activations
- Shape the brand’s social, content, and creative direction
- Drive alignment across paid media, creators, PR, gifting, DTC, retail, affiliate, and other growth channels
- Identify where to invest to maximize awareness, collectibility, and cultural relevance
- Serve as the liaison across product, creative, marketing, licensing, PR, retail, and leadership
- Turn big ideas into clear briefs, timelines, and execution plans
- Build and shape the team
- Own the brand budget in partnership with leadership
Who You Are
- 5-8 years of prior ownership within a high-growth consumer brand
- Bring strong experience across brand, partnerships, collaborations, activations, social, and digital
- Combine creative taste with commercial judgment
- Can confidently lead agencies, creators, and internal teams
- Comfortable setting the vision and getting into the details
- Know how to create momentum around launches, drops, partnerships, and cultural moments
Please submit your resume for consideration!
Salary : $175,000 - $200,000