Director of Marketing Strategy and Operations

THIS IS NOT A ROLE WITH FORCEBRANDS

-This is a full time opportunity

-This office requires onsite work in NYC, M-TH

What You’ll Do

• Serve as the CEO’s strategic partner and operator for all marketing activity
• Own the systems that align campaigns, budgets, and performance across teams
• Build the processes and tools that make marketing scalable, efficient, and future-ready

Operational Strategy

• Own the integrated marketing calendar, ensuring cross-channel alignment on launches, campaigns, and content.
• Manage the marketing budget process, building visibility and accountability across functions.
• Lead annual and quarterly planning cycles for marketing and link them directly to company-wide goals.

Performance Management

• Build and maintain a Unified Marketing Dashboard that consolidates KPIs across creative, social, PR, influencer, retail, and paid channels.
• Surface insights that enable smarter, faster decisions and highlight where to invest.
• Evaluate emerging opportunities (CTV, OOH, global markets), creating business cases for leadership review.

Team Enablement & Alignment

• Run the Weekly Marketing Leadership Team (MLT) meeting, managing the agenda, reporting structure, and follow-ups.
• Foster horizontal collaboration across marketing leads, breaking silos without changing reporting lines.
• Translate complexity into clarity—ensuring everyone is operating from the same playbook.

Who You Are

• Strategic & Analytical: You think in frameworks, distill data into insight, and connect dots across channels.
• Operator at Heart: You love building systems, processes, and dashboards that teams actually use.
• Facilitator & Influencer: You know how to create alignment without formal authority.
• Builder: You thrive in high-growth, fast-moving environments where you’re creating from scratch.
• Consumer-Centric: You care deeply about culture, community, and brands that shift industries.

Experience & Qualifications

• 8–10 years of experience in marketing operations, brand management, consulting, or a strategy-focused role in a consumer brand
• Experience in CPG, beauty, or other high-growth consumer categories preferred.
• Proven ability to manage budgets, dashboards, and planning cycles at scale.
• Strong facilitation skills—you can run a room of senior leaders and drive to decisions.
• Data-fluent, with comfort translating analytics into stories and action.