Demo

Founding GTM (Go-to-Market Sales)

FinPro.
York, NY Full Time
POSTED ON 4/14/2026
AVAILABLE BEFORE 5/10/2026

About the Company

We’re partnering with a fast-growing, venture-backed InsurTech that is transforming how insurers manage claims through outsourced Third-Party Administration (TPA) services — a ~$200B global market. The business combines a high-quality in-house claims operation with a proprietary AI-enabled platform to deliver significantly faster claims processing, improved customer experience, and better unit economics for insurers. Backed by leading global investors and having raised $15M to date, the company is already supporting claims across $100M in insurance premium for 30 MGAs, including multiple publicly listed organisations. Their ambition is to scale rapidly and become a category-defining leader in the TPA space.



About the Role

This is a true founding GTM hire, with the opportunity to build and shape the sales function from day one. You’ll be responsible for establishing a high-performing, scalable go-to-market engine — owning everything from initial outreach through to closing deals and expanding key accounts. As the company grows, you’ll play a critical role in hiring and leading a best-in-class sales team, working closely with the CEO.



Responsibilities

  • Building the GTM engine: Designing and implementing the infrastructure for scalable, repeatable sales execution
  • Owning high-value deals: Leading commercial conversations with some of the largest insurance organisations globally
  • Driving growth: Testing channels, experimenting with new approaches, and unlocking new revenue opportunities
  • Running disciplined sales cycles: Leading structured, insight-driven processes from first touch through to close
  • Influencing product direction: Partnering closely with Product and Operations to ensure continued market leadership



Qualifications

You must be based in (or willing to relocate to) New York City and have the right to work in the US without sponsorship.



Required Skills

  • Full-cycle sales ownership (prospecting through to close)
  • Strong discovery and qualification skills (e.g. MEDDICC, BANT)
  • High energy, pace, and resilience in demanding environments
  • Experience selling into insurers, MGAs, or within InsurTech (preferred)
  • Understanding of insurance or TPA operations (preferred)



Preferred Skills

Our client is prioritising ambition, ownership, and resilience over traditional credentials. This could suit someone coming from consulting with exposure to insurance, or a top-performing full-cycle AE ready to step into a founding role.



Pay range and compensation package

  • Highly competitive base salary
  • Quarterly bonus (up to 15%)
  • Meaningful equity as an early team member
  • Medical insurance
  • 401(k) with company match
  • Clear, accelerated progression opportunities in a high-growth environment



Equal Opportunity Statement

The company operates with a strong performance culture centred around:

  • Moving quickly and executing with urgency
  • Consistently exceeding expectations
  • Putting the customer at the centre of every decision
  • Challenging conventional approaches
  • Communicating openly and directly

Salary.com Estimation for Founding GTM (Go-to-Market Sales) in York, NY
$53,295 to $71,793
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