Creative and Content Marketing Coordinator

Department: Sales & Marketing

Type: Full-Time Salaried Exempt

Reports to: Head of Sales

Salary range: $55,000 - $65,000

About Us:

At Farmhouse Pottery, we are committed to traditional craft and techniques, rooted in simple, intentional designs for your home. We aspire to bring timeless and functional home goods to our customers, enhancing their living spaces with quality and style.

Description

Creative & Marketing Support:

• Assist in executing creative projects that align with brand guidelines and marketing goals
• Collaborate with marketing, e-commerce, and sales teams to support cohesive messaging across channels
• Help maintain brand consistency by using established templates and guidelines
• Support project timelines by tracking deliverables and coordinating assets
• Assist with gathering performance insights and reporting on campaign results

General Marketing & Graphic Support:

• Manage and maintain the company’s digital image library, ensuring assets are uploaded, tagged, and organized
• Resize, format, and prepare creative assets for marketing, e-commerce, and paid campaigns
• Provide creative assets according to the marketing calendar for paid social and paid search
• Coordinate product needs and logistics for photoshoots
• Produce design projects as needed to support retail signage, product packaging, email graphics, and other collateral

Email & SMS Marketing:

• Support email & SMS campaign execution in partnership with the marketing team
• Build, schedule, and test email, SMS, and site pop-up campaigns in Klaviyo (or similar platform)
• Assist with list segmentation, A/B testing, and performance tracking

E-commerce Support:

• Work closely with the e-commerce manager to update site imagery and creative assets
• Resize and optimize content for home page, product pages, landing pages, recipes, and general site updates
• Support new programs and initiatives such as loyalty programs, gift registry, and trade programs with assets/graphics

Social Media:

• Assist in managing Farmhouse Pottery’s social media presence across Instagram, Pinterest, YouTube, LinkedIn, TikTok, and Facebook
• Help plan and schedule content using the social media calendar
• Support content creation, posting, and community engagement
• Stay up to date on social media trends, formats, and platform updates (Reels, short-form video, social commerce, etc.)
• Assist with influencer coordination and content asset organization

• Strong organizational skills with the ability to manage multiple projects and deadlines
• Experience with Adobe Photoshop and Illustrator required
• Familiarity with Klaviyo or similar email marketing platforms
• Working knowledge of Shopify Plus and Google Suite desired but not required
• Experience supporting or managing a business social media account
• Strong written and verbal communication skills with attention to brand voice and tone
• Interest in marketing, design, and content creation with a desire to grow professionally
• Experience with Figma desired but not required
• Experience with Adobe Premiere Pro desired but not required

Benefits

• Comprehensive health, dental, and vision insurance
• Parental Leave policy
• Company paid holidays and PTO
• 401(k) with company matching
• Opportunity to make pottery, plus product discounts

We participate in E-verify.