Marketing Specialist

Are you a creative professional that would enjoy implementing new marketing strategies for an already established industry leader? Imagine earning great pay and benefits while experiencing a great work environment in a fun, family-owned organization.

Excel Truck Group, a growing East Coast heavy truck dealership, is seeking a Marketing Specialist to join their Roanoke, VA team. This is a critical role responsible for coordinating the communications output within our company. Creates and delivers emails, direct mail, brochures, newsletters, and other publications

If you have marketing experience and a proven track record with customer connectivity, this is a career you need to explore.

Some of the benefits to you:

• Excellent compensation – $60,000 – $70,000 in your first year, based on experience.
• Great benefits – Multiple health plans to choose from with great coverage, dental, short and long-term disability, optional insurances, 401k with match, generous PTO, and 6 paid holidays.
• Company growth and advancement – The organization has doubled in the last 6 years and continues to grow rapidly. Because of this growth, you can expect a long-term career here and potential for advancement.
• Fun environment – Enjoy spending time with your colleagues outside of work with outings, baseball games, lunches, Christmas parties, and trips to Busch Gardens.
• Family-owned – Get to know the owners of the company! See how active they are within the organization and how much they care about their employees.

Duties and Responsibilities:

• Create compelling, aesthetic, and on-brand content for our digital and traditional marketing channels.
• Distribute promotional content across multiple channels, including social media, flyers, internal TVs, and more.
• Manage our social media channels through posts, engagement, community building, and responding to customer concerns on Facebook, Instagram, and LinkedIn.
• Create and manage Facebook Ads via Facebook Business Manager/Meta Business Suite.
• Manage Voice of the Customer (survey) projects and initiatives.
• Analyze available data/insights tools to maximize marketing budget, make recommendations to leadership, and optimize existing marketing campaigns.
• Create, manage, and update all company communications to our employees that are displayed on our employee portal. Maximize our leadership’s message and support our management’s ability to communicate on our various applications.

All qualified applicants will receive consideration for employment without regard to the individual’s race, color, sex, national origin, religion, age, disability, genetic information, status as a military veteran or any other characteristic protected by applicable law.