Demo

Area Sales Manager - Charlotte

Drink DELTA
Charlotte, NC Full Time
POSTED ON 11/15/2025
AVAILABLE BEFORE 5/13/2026

Department: Sales

Reports To: Regional Sales Manager

Location: Charlotte

Type: Full-Time, Exempt


Company Overview:


Delta Beverages is a rapidly growing THC beverage company committed to revolutionizing the beverage industry. We pride ourselves on innovation, quality, and customer satisfaction, serving a diverse and expanding market.


Job Summary:


The Area Sales Manager is responsible for managing sales and distributor relationships within an assigned territory. This role focuses on driving revenue growth, increasing brand presence, and maintaining strong distributor partnerships. The Area Sales Manager will work closely with the Regional Sales Manager to ensure alignment with company objectives.


Reporting Structure:


  • Reports to: Regional Sales Manager
  • Collaborative Partners: Regional Sales Manager, VP of Sales, National Director of Distribution


Core Responsibilities:


Area Management


  • Oversee sales within the assigned territory, ensuring strong brand presence and market penetration.
  • Develop and maintain relationships with distributors and key accounts.
  • Conduct regular market visits to assess store performance, product placement, and promotional activities.


Sales Growth


  • Achieve area sales targets through proactive distributor management and account development.
  • Collaborate with the Regional Sales Manager to execute territory sales strategies.
  • Identify new sales opportunities and support distributor onboarding as needed.


Reporting & Analytics


  • Monitor and report on sales performance, including volume, revenue, and market share.
  • Maintain accurate records of distributor activities, account performance, and competitive insights.
  • Provide regular reports to the Regional Sales Manager and contribute to strategic planning.


Compliance & Customer Support


  • Ensure compliance with company policies, industry regulations, and brand guidelines.
  • Address customer and distributor concerns in a timely and professional manner.


Qualifications and Requirements:


  • Bachelor’s degree in Business, Marketing, or a related field (preferred).
  • Minimum of 3 years of sales experience in the beverage industry.
  • Proven track record of achieving sales targets in a competitive market.
  • Strong understanding of distributor management and route-to-market strategies.
  • Excellent communication, negotiation, and relationship-building skills.
  • Proficiency in sales analytics and reporting tools (e.g., Excel, CRM systems).


Preferred Skills:


  • Experience in the THC, cannabis, or alcohol beverage industry.
  • Demonstrated ability to build and maintain strategic partnerships.
  • Analytical mindset with the ability to use data to drive decision-making.
  • Experience in training and developing sales representatives.


Collaboration and Partnerships:


  • Collaborate with the Regional Sales Manager, VP of Sales, and National Director of Distribution.
  • Align with Legal to ensure adherence to all regulatory standards.
  • Partner with external distributors and key accounts to enhance market penetration.


Benefits:


  • Health benefits: Company contribution to Medical Insurance; dental, vision, and additional benefits available and optional to employees. Additional health and wellness programs, EAP program, and employee discounts.
  • Paid time off and professional development opportunities.
  • Career growth potential within a fast-scaling organization.

Salary.com Estimation for Area Sales Manager - Charlotte in Charlotte, NC
$118,181 to $160,351
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