What are the responsibilities and job description for the Area Brand Ambassador - Chicago position at Drink DELTA?
Department: Sales
Reports To: Regional Sales Manager
Location: Chicago
Type: Full-Time, Exempt
Company Overview:
Welcome to Delta Beverages - an infused beverage pioneer redefining how people connect, unwind, and celebrate. Since 2020, we’ve evolved from a bold idea into a category-shaping brand known for innovation, quality, and unforgettable experiences.
Our team is a dynamic mix of driven, creative professionals who take ownership and think boldly. At Delta, we break stigma, push boundaries, and embrace new ideas that move the industry forward. Collaboration fuels us, innovation is our rhythm, and every team member has the opportunity to make a real impact.
Drive, ownership, and fearless creativity anchor our growth in 2026. We’re here to change the game - crafting exceptional products while building a culture where people grow, connect, and enjoy the ride.
Join us and be part of a fast-growing, forward-thinking team committed to elevating the future with imagination, dedication, and a whole lot of fun.
Job Summary:
Delta Beverages is redefining the infused beverage space with fast-acting, elevated THC-infused drinks crafted for modern consumers who value intentional, stigma-free experiences. As our footprint rapidly expands across the Midwest, our on-the-ground execution is essential to driving market leadership.
We are seeking a Chicago Brand Ambassador to serve as the frontline face of Delta in the market -owning territory-level execution, strengthening retail relationships, and ensuring our brand shows up flawlessly in every priority account. This role is the heartbeat of our field presence, responsible for consistent in-store execution, rapid problem-solving, and acting as the daily extension of the State Sales Manager.
The Brand Ambassador manages a dynamic account universe including a core list of high-value accounts visited weekly, new business targets, and high-potential stores requiring focused attention. Their work drives availability, visibility, and velocity through disciplined account routines, strong retailer relationships, and creative in-store activation.
This is an ideal role for a hands-on, relationship-driven operator who thrives in the field, understands what great execution looks like, and takes pride in building stores, one visit at a time. The Brand Ambassador plays a critical role in merchandising, display execution, POS management, mixology-driven placements, and supporting tastings-all while identifying opportunities that accelerate growth within the territory.
Reporting Structure:
- Reports to: Regional Sales Manager
- Collaborative Partners: States Sales Manager and VP of Sales
Core Responsibilities:
Area Ownership
- Oversee partnerships within the assigned territory, ensuring strong brand presence and market penetration.
- Develop and maintain relationships with key accounts.
- Conduct regular market visits to assess store performance, product placement, and promotional activities.
Sales Growth
- Achieve area sales targets through proactive account development.
- Collaborate with the State Sales Manager to execute territory sales strategies.
- Identify new sales opportunities and support account onboarding as needed.
Client Engagement & Relationship Building
- Build strong, trust-based relationships with store managers, buyers, and staff through consistent weekly visits and reliable follow-through.
- Serve as the primary in-store ambassador for Delta, ensuring account partners feel supported, informed, and prioritized.
- Develop a deep understanding of each account’s needs, customer base, and operational rhythms to tailor recommendations and drive shared growth.
- Communicate upcoming promotions, new products, and partnership opportunities to keep accounts engaged and aligned with Delta initiatives.
- Act as a proactive problem-solver, addressing account questions or concerns quickly to strengthen long-term loyalty.
Merchandising & In-Store Execution
- Ensure Delta products are properly merchandised, fully stocked, and visually aligned with brand standards across all assigned accounts.
- Verify product placement on shelves, coolers, end caps, and displays to maximize visibility and consumer engagement.
- Maintain and refresh POS materials and in-store displays to support promotional and seasonal initiatives.
- Conduct regular in-store audits to confirm product availability, correct pricing, and competitive positioning.
- Execute in-store visibility strategies by securing and maintaining optimal shelf space and secondary placements that enhance brand presence.
Qualifications and Requirements:
- Minimum of 3 years of sales experience in the beverage industry.
- Proven track record of achieving sales targets in a competitive market.
- Strong understanding of route-to-market strategies.
- Excellent communication, negotiation, and relationship-building skills.
- Proficiency in sales analytics and reporting tools (e.g., Excel, CRM systems).
Preferred Skills:
- Bachelor’s degree in Business, Marketing, or a related field.
- Experience in the THC, cannabis, or alcohol beverage industry.
- Demonstrated ability to build and maintain strategic partnerships.
- Analytical mindset with the ability to use data to drive decision-making.
- Experience in training and developing sales representatives.
Collaboration and Partnerships:
- Collaborate with the State Sales Manager, Regional Sales Manager and VP of Sales
- Ensure adherence to all regulatory standards.
- Partner with external key accounts to enhance market penetration.
Benefits and Rewards:
(Benefits may vary based on role, eligibility, and applicable company policies.)
- Paid Time Off - Full-time team members may be eligible for 80 hours of annual PTO.
- Health & Wellness - Eligible employees may receive a company contribution toward medical coverage. Optional dental, vision, and supplemental plans may be available to support individual needs.
- Travel & Expenses - Business-related travel and expenses may be reimbursed in line with company policies.
- Perks & Experiences - Enjoy employee discounts and access to select industry events
- Growth & Opportunity - Join a fast-growing national brand with meaningful opportunities for career development as we expand.