What are the responsibilities and job description for the eCommerce Product Specialist position at Cypress HCM?
Description
- The eCommerce Content Specialist owns the end-to-end creation and optimization of online product detail pages (PDPs) to improve traffic, conversion, and revenue while maintaining brand voice and content standards.
- This role partners closely with Buying, Category Merchandising, and vendors to collect and validate product data and digital assets (specifications, images, video, and enhanced content), ensuring a high-quality, customer-friendly online shopping experience.
- The specialist uses site analytics and customer insights to identify content opportunities, drive continuous improvements, and support ongoing process automation and efficiency.
- Build and optimize PDP content: Build, update, and maintain product pages (PDP) across the eCommerce platform, including product titles, product description, elevated copy, and descriptive attributes. Project manage multiple processes at once
- Manage product assets: Source, organize, and publish images, video, and enhanced content; ensure quality, compliance, and alignment with brand voice and internal guidelines.
- Partner cross-functionally: Collaborate with Buying, Category Merchandising, and vendor partners to gather accurate product data and assets and to confirm assortment priorities.
- Use data to improve performance: Leverage analytics tools (Adobe, Quantum Metric, Intera) and customer feedback to identify content gaps, improve conversion, and reduce returns.
- Quality assurance: Participate in QA to validate accuracy, completeness, and on-site presentation; troubleshoot content and display issues in coordination with partners.
- Continuous improvement: Recommend and support more efficient ways of working, document best practices, and contribute to process improvements and automation (including adoption of AI tools and platforms such as Alteryx).
- Education
- Bachelor’s degree in marketing, Communications, Business, or a related field (or equivalent experience).
- 1–3 years of relevant experience in eCommerce content, digital merchandising, content operations, or a related role.
- eCommerce / Project Management experience preferred
- Professional storytelling/copywriting experience preferred.
- $22 – 27/hr W—2
- 3406-1
Salary : $22 - $27