What are the responsibilities and job description for the Sales Engineer position at Cullerton Group?
We are seeking a Territory Sales Engineer to drive growth across a high-potential utility-focused territory in Idaho, with partial coverage in Oregon and Washington. This is a remote, field-based role requiring candidates to live within (or relocate to) the territory in order to effectively support customers and travel as needed.
This role is responsible for managing key accounts, expanding market share, and developing strong customer and channel partner relationships within the electric power and industrial markets. It also offers a clear path to promotion into a Territory Manager position within 18–24 months.
Compensation
- Base Salary: up to $168,000
- Annual Bonus: 5–10%
- Future promotion path with increased earnings potential, including commission opportunities
Key Responsibilities
- Develop and execute territory sales plans to drive revenue growth and market expansion
- Build and maintain relationships with investor-owned utilities (IOUs), municipal utilities, cooperatives, distributors, and industrial customers
- Identify, pursue, and close new business opportunities while growing existing accounts
- Deliver technical presentations, product demonstrations, and solution-based sales support
- Manage forecasting, account planning, pipeline development, and CRM activities
- Collaborate with distributors and channel partners to maximize territory coverage
- Work cross-functionally with engineering, applications, marketing, and support teams
- Represent the company at customer meetings, industry events, and utility conferences
Qualifications
Sales Experience (Critical)
- Proven ability to manage sales cycles, build relationships, and drive results
- Strong persistence and resilience in a long-cycle, relationship-driven sales environment
Technical Selling Ability
- Comfortable selling complex or technical products
- Ability to engage in technical discussions and translate customer needs into solutions
Core Competencies
- Strong communication and presentation skills
- Ability to work independently in a geographically dispersed territory
- Resilient and adaptable when managing challenging customer dynamics
Preferred Qualifications
- Background in Electrical Engineering (preferred), or Mechanical/Structural Engineering
- Experience working with utilities, electrical products, or power systems
- Exposure to construction, industrial, or infrastructure-related markets
- Experience working with distributors or indirect/channel sales models (strongly preferred)
Target Backgrounds
Candidates from electrical manufacturers, utility-focused rep firms, electrical distributors, or organizations serving utility customers are strongly encouraged to apply.
Location
- Boise, Idaho strongly preferred
- Spokane, Washington will also be considered for highly qualified candidates
- Remote, territory-based position
Growth Opportunity
This role is designed as a stepping stone to a Territory Manager position within approximately 18–24 months, offering expanded responsibility and significantly higher earning potential.
Salary : $140,000 - $168,000