Digital Media Manager

CSBimpact is a small but mighty marketing agency based in San Diego with a digital outpost in Indianapolis. Our team is growing and we’re looking for an individual to join our digital marketing department to help us support our top-tier clients. Tips: Provide a summary of the role, what success in the position looks like, and how this role fits into the organization overall.

Role Overview

The Digital Media Manager is responsible for planning, activating, and optimizing upper-funnel and third-party digital initiatives across OTT, streaming audio, influencer partnerships, video, and display. This role requires strong vendor management, cross-channel collaboration, and end-to-end ownership of digital campaign performance, budget accuracy, and execution quality.

Responsibilities

• Digital Strategy Implementation: Lead, plan and execute upper-funnel and 3rd-party digital initiatives, including OTT, streaming audio, influencer partnerships, video, and display. Collaborate with internal Search and Social teams.
• Media Planning & Recommendations: Work with digital strategy lead to development digital media plan strategy and recommendation decks; ensure plans align with client objectives and KPIs.
• Vendor RFPs & Negotiations: Manage vendor RFP processes — from strategic briefing and proposal evaluation to negotiation and implementation across digital platforms.
• Budget & Billing Oversight: Maintain accurate budget tracking, pacing, and fulfillment across all digital channels.
• Campaign Execution: Execute buy details, trafficking, UTMs, and campaign setup with vendors and partners such as Campaign Manager and MediaMonks.
• Reporting & Optimization: Deliver high-level performance analysis and actionable insights; collaborate with analytics teams to optimize campaigns.
• Contract and IO Oversight: Oversee digital contracts, insertion orders (IOs), and vendor agreements.
• Client and Internal Collaboration: Communicate campaign performance, recommendations, and optimization strategies to clients and internal teams. 
• New Business Support: Contribute to planning for new business opportunities as needed.



Key Skills & Experience

• 3-5 years of B2C agency experience in digital media planning, buying and/or execution.
• Proven expertise managing vendor RFP processes (strategy, proposal review, negotiation, and execution) across digital platforms — OTT, streaming audio, video, display, and local media.
• Experience using Scarborough, AI platforms or similar syndicated research to guide strategic recommendations is a plus.
• Demonstrated client-facing and vendor relationship management skills.
• Exceptional attention to detail, especially in managing digital budgets, pacing, and campaign fulfillment.
• Proficiency in campaign analytics, performance reporting, and presenting results to clients and internal teams.
• Solid understanding of media trafficking, UTM setup, and digital tracking best practices.

Standard Software

• Productivity Suite: Google G Suite (Docs, Sheets, Slides)
• Digital Communication: Zoom / Slack / Outlook (Office 365)
• Project Management: Monday.com
• Instant Messaging: Slack

What CSBimpact Offers / Why Us

• Excellent Benefits Package Including Medical, Dental, and Vision; 401(k) match; and Company-Paid Life Insurance Policy
• Profit Bonus Opportunity
• Casual Dress Code
• Pet-Friendly Office
• Flexibility for hybrid work after an introductory period

We’re a close-knit team of high achievers that thrives on providing our clients with top-notch marketing efforts. The character and enthusiasm of others asked to join our team are as important as prior experience.

Our hard work pays off by attracting clients that are engaged in doing good things: financial wellness or personal well-being for people; doing good things for the environment; non-profit organizations that help the communities they serve flourish.

We’re all hard-working and focused on excellence, but we also strive to make sure we have balance in our lives so that work-related efforts are balanced against other important life priorities and passions. We’re all comfortable in the newly changed remote work world, but also relish regular facetime that helps us stay connected to one another.

Dogs. We all love dogs.

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