Demo

Director of Guest Relations, Alpha - $200,000/year USD

Crossover
Palo Alto, CA Full Time
POSTED ON 6/5/2026
AVAILABLE BEFORE 8/1/2026
Many enrollment positions prioritize volume over quality. This role is designed to uphold standards.

Alpha is constructing a school model of exceptional ambition. Our campuses integrate demanding academic programs, technology-enabled instruction, and elevated expectations for both learners and educators. Students routinely exceed national learning benchmarks, and measurable evidence confirms this. Afternoons are reserved for deeper exploration, autonomous work, and practical competency development. The model delivers results—but only when matched with families who share our philosophy.

This is your responsibility.

You will manage the complete enrollment experience for a single campus, beginning with initial inquiry and concluding with onboarding. This is not a fragmented handoff structure. You will determine how families perceive us, how thoroughly they grasp the model, and whether enrollment choices are made with clear intent. You will evaluate alignment, facilitate informed discussions, and advise against enrollment when necessary. The objective is not to maximize enrollment. The objective is to ensure compatibility.

We welcome applicants from high-caliber service sectors outside conventional education: independent schools, competitive admissions programs, upscale hospitality, executive assistance, exclusive membership communities, or entrepreneurial operators who have directly overseen sophisticated client experiences from beginning to end. What counts is your capacity to execute a refined, phased engagement with sound judgment, transparency, and accountability.

If your professional background includes delivering exceptional service where confidence, professionalism, and experiential quality determine brand perception, this position will resonate with you—applied now to work that drives meaningful impact.

This is a salaried, full-time, on-site position. We are currently recruiting in La Jolla, Los Angeles, Marin County, Palo Alto, Piedmont, San Francisco, Santa Barbara, Santa Monica, and South Bay. Relocation assistance is provided.

What You Will Be Doing

  • Overseeing the complete enrollment cycle for incoming families, from initial outreach through final onboarding.
  • Facilitating discovery conversations to evaluate compatibility before introducing solutions or advising on next actions.
  • Tracking 20 concurrent family engagements across various enrollment phases, maintaining transparent status updates and timely follow-through.
  • Delivering campus visits, observation days, and decision-stage dialogues that articulate outcomes, standards, and the intended audience for the model.
  • Keeping precise CRM and enrollment documentation (HubSpot and SIS) to enable forecasting, prioritization, and consistent service delivery.

What You Won’t Be Doing

  • Deploying transactional or aggressive enrollment strategies.
  • Admitting families who do not align with the model simply to meet quotas.
  • Supervising a sizable team or working through complex hierarchical processes.
  • Distributing responsibility for the family relationship across multiple functions.
  • Operating remotely. This position is campus-based by design.

Director Of Guest Relations Key Responsibilities

Lead and deliver a high-integrity, selective enrollment process that secures well-matched families while safeguarding the rigor and outcomes of the Alpha model.

Basic Requirements

  • 3 years providing elevated, individualized service in settings where service excellence directly shapes brand credibility (education, upscale hospitality, executive assistance, premium memberships, or independently operated service businesses).
  • Proven ownership of a complete client, admissions, or enrollment process from initial engagement through final onboarding.
  • Experience concurrently managing 20 client, guest, or family interactions at varying stages, supported by a reliable tracking and prioritization method.
  • Capacity to share specific instances of advisory decision-making, including occasions when you recommended against engagement when alignment was absent.
  • Professional written correspondence experience with C-level executives, affluent clientele, or discerning stakeholders.
  • Willingness to reside in or relocate within 60 days to one of the following locations: La Jolla, CA; Los Angeles, CA; Marin County, CA; Palo Alto, CA; Piedmont, CA; San Francisco, CA; Santa Barbara, CA; Santa Monica, CA; or South Bay, CA.
  • Authorized to work in the United States without visa sponsorship.

Nice-to-have Requirements

  • Background in competitive private school admissions or selective program enrollment.
  • Experience in upscale hospitality, VIP guest relations, or executive support capacities.
  • Track record of developing or enhancing enrollment workflows, standard operating procedures, or service benchmarks.
  • Proficiency leveraging data and CRM analytics to elevate conversion quality, not merely velocity.

About Alpha

Want to join a learning rebellion that’s transforming the traditional classroom?

Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.

They don’t play by the old rules.

Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.

Alpha School is rewriting the rules of education.

Sounds too good to be true? It’s not.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

Crossover Job Code: LJ-5531-US-PaloAlto-DirectorofGues

Salary : $200,000

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