What are the responsibilities and job description for the Director of Community Engagement, Alpha - $200,000/year USD position at Crossover?
- On-site (multiple cities)
- W2
- $200K annual
You will become the person they reach out to when uncertainty arises, when intuition signals something requires attention, or when they wish to share a milestone with someone who will fully grasp its significance. Your understanding of each family will run deep enough to identify their needs in advance—and you will possess the judgment and composure to address what they bring with discretion, genuine warmth, and seamless execution. Over time, your role will extend beyond their child's education. You will become woven into the way they navigate this defining period of family life.
Trust of this depth cannot be engineered through frameworks. It emerges from presence—daily, steady, unhurried. You will be a consistent figure during morning arrivals and afternoon departures, at evening gatherings that carry weight, and in private exchanges that never appear on any schedule. You will cultivate a community that families instinctively protect, where inclusion feels natural and referrals arise because the quality of experience compels them.
Alpha does not follow traditional school design. Students complete core academic work in two hours daily through AI-driven applications, then dedicate remaining time to public speaking, critical thinking, and applied projects. No conventional lectures. No filler assignments. Performance in the top 1% nationally. The families selecting this path are investing in a vision they hold conviction about—but conviction requires ongoing stewardship.
You will sustain that dialogue with every family, through every moment of uncertainty, for the duration of their enrollment. If articulating and defending an unconventional educational approach to discerning, accomplished families feels like an unwelcome challenge, this position will not suit you. If it represents the most meaningful conversation you could engage in professionally, continue reading.
What You Will Be Doing
- Take full ownership of the relationship with each family on campus—the continuous, evolving connection that ensures parents feel genuinely understood, not merely attended to
- Identify potential concerns before they surface as formal discussions, and address them with the discretion and interpersonal sophistication that preserves confidence
- Maintain visible presence where families gather: morning arrival times (7–9am), afternoon pick-up windows (2–4pm), evening parent programming, and select weekend engagements
- Create a campus community with authentic depth—programming, rituals, and moments of connection that foster a sense of belonging families will actively defend
- Develop parent champions through organic relationship-building, delivering experiences of such consistent quality that advocacy and referrals emerge naturally
- Sustain the conversation surrounding Alpha's AI-powered educational model with families managing screen time considerations, skeptical relatives, and periodic doubts—not only during admission, but continuously throughout enrollment
- Recognize when a family alignment is not optimal and manage that reality with the same care applied to all interactions—safeguarding community integrity is integral to serving it
- Establish the structures and cadences this position demands in a setting where established protocols are still emerging
- Overseeing enrollment processes—that responsibility belongs to the Admissions Director; your engagement begins once families commit and deepens continuously thereafter
- Operating from behind a desk—your physical presence within the community defines the role
- Maintaining conventional 9–5 schedules—early morning availability, late afternoon presence, and evening programming are core components, not occasional additions
- Depending on administrative infrastructure, established workflows, or fully staffed teams—you will function with significant autonomy and create what the role requires
- Approaching family relationships as transactional accounts—this position rewards authentic human connection, not procedural adherence
Serve as the central trusted relationship in every family's Alpha experience. Maintain their confidence during challenging moments, cultivate a community where belonging carries meaning, and establish the conditions through which satisfied families naturally become active advocates.
Basic Requirements
- Currently living within commuting distance of one of these campus locations OR prepared to relocate within 60 days (priority given to candidates with established local community connections): Scottsdale, AZ; Denver, CO; Greenwich, CT; Boca Raton, FL; Boston, MA; Bethesda, MD; Charlotte, NC; Oklahoma City, OK; Tulsa, OK; Nashville, TN; Fort Worth, TX; Houston, TX; Park City, UT; Chantilly, VA; or Kirkland, WA
- Legal authorization to work in the United States without sponsorship requirements
- 5 years in relationship-focused roles serving high-net-worth or ultra-high-net-worth clientele—such as private school admissions, luxury hospitality, philanthropic advising, or any context where discretion, warmth, and interpersonal sophistication were equally valued alongside professional competence
- Proven capacity to maintain relationships through complex situations with sophisticated families and preserve trust throughout
- Authentic presence and communication approach that builds confidence rapidly with affluent, high-expectation audiences—credible without appearing rehearsed or artificial
- Direct personal exposure to independent, private, or non-traditional education—either professionally or as a parent—that provides legitimate credibility when families challenge the model
- Authentic conviction in AI-powered education and the capacity to sustain that belief genuinely across years of family relationships, extending well beyond initial enrollment discussions
- Flexibility for non-standard hours: early mornings (7–9am), late afternoons (2–4pm), evening programming 2–3 times monthly, and occasional weekend participation
Exceptional candidates will possess at least one of the following:
- Established connections within the local affluent community that would provide immediate, authentic standing on campus
- Private or independent school background with demonstrated success in family retention and community building—not solely enrollment metrics
- Experience managing high-stakes family dynamics where your personal judgment and discretion were the foundation of sustained trust
- Natural talent for designing experiences—gatherings, traditions, environments—that create a sense of belonging people feel compelled to protect
- Prior startup or early-stage organizational experience where you built infrastructure from the ground up and maintained composure through rapid change
Want to join a learning rebellion that’s transforming the traditional classroom?
Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.
They don’t play by the old rules.
Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.
Alpha School is rewriting the rules of education.
Sounds too good to be true? It’s not.
There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!
Working with us
This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.
Crossover Job Code: LJ-5598-US-Raleigh-DirectorofComm.031
Salary : $200,000