Director of Community Engagement, Alpha - $200,000/year USD

Families who choose Alpha already rely on trusted advisors across every area of their lives. This is the one relationship they've been lacking.

You'll be the person they reach out to in moments of uncertainty, when something doesn't feel quite right, or when they want to share an experience they know you'll appreciate. You'll understand each family deeply enough to sense their needs before they voice them—and you'll possess the judgment and composure to address whatever they bring with discretion, warmth, and apparent ease. Over time, you won't simply be affiliated with their child's school. You'll become woven into the way they navigate this stage of their family's journey.

That level of trust isn't generated by systems. It's cultivated through presence—consistent, unhurried, daily. You'll be visible during morning drop-off and afternoon pick-up, at the evening gatherings that hold significance, and in the spontaneous one-on-one exchanges that never appear on a schedule. You'll shape a community that families want to protect, where inclusion feels natural and referrals emerge because the experience merits them.

Alpha diverges from conventional schooling. Students complete core academics in two hours daily using AI-powered applications, then dedicate the remainder of their time to public speaking, critical thinking, and hands-on projects. No traditional lectures. No redundant assignments. Top 1% outcomes nationally. The families who select it are investing in something they value deeply—but that conviction requires care.

You'll sustain that dialogue with every family, through every uncertainty, for the duration of their child's enrollment. If advocating for an unconventional approach to discerning skeptics feels burdensome, this position isn't the right match. If it sounds like the most compelling conversation you could be engaged in, continue reading.

What You Will Be Doing

• Own the evolving relationship with every enrolled family—the sustained, deepening connection that ensures parents feel recognized, not merely attended to
• Identify concerns before they surface as issues, and address them with the discretion and interpersonal skill that preserves trust
• Maintain visible presence in the rhythms of family life: morning drop-off (7–9am), afternoon pick-up (2–4pm), evening parent gatherings, and select weekend programming
• Develop a campus community with authentic depth—events, rituals, and moments that give families a sense of belonging to something worth safeguarding
• Foster parent champions organically, delivering experiences of such consistent quality that referrals emerge as a natural byproduct
• Sustain the ongoing dialogue about Alpha's AI-driven model with families managing screen time concerns, skeptical relatives, and periods of hesitation—not only during enrollment, but across their entire campus experience
• Recognize when a family alignment isn't right and manage that transition with the same thoughtfulness you bring to every interaction—protecting the community is integral to serving it
• Design the structures and routines this role demands in a setting where the framework is still evolving
  
  

What You Won’t Be Doing

• Overseeing enrollment—that falls to the Admissions Director; your responsibility begins when families commit and grows from that point forward
• Operating from behind a desk—your visibility within the community defines the role
• Adhering to standard 9–5 schedules—early mornings, late afternoons, and evening programming are intrinsic to the position, not occasional requirements
• Relying on administrative infrastructure, established protocols, or a complete team—you function with significant autonomy and create what's necessary
• Approaching family relationships as transactional accounts—this role values authentic connection over procedural adherence
  
  

Director Of Community Engagement Key Responsibilities

Serve as the central trusted relationship within every family's Alpha experience. Maintain their confidence through challenging moments, cultivate a community where belonging feels meaningful, and establish the conditions under which satisfied families naturally become active advocates.

Basic Requirements

• Currently reside within commuting distance of one of these campuses OR willing to relocate within 60 days (preference for candidates with existing community roots): Scottsdale, AZ; Palo Alto, CA; Piedmont, CA; Lake Forest, CA; San Francisco, CA; Greenwich, CT; Bethesda, MD; New York City, NY; Austin, TX; Fort Worth, TX; Houston, TX; or Kirkland, WA
• Legally authorized to work in the U.S. without sponsorship
• 5 years in a relationship-focused role serving high-net-worth or ultra-high-net-worth families—private school admissions, luxury hospitality, philanthropy, or any setting where discretion, warmth, and interpersonal skill were as critical as competence
• Proven capacity to maintain relationships through challenging situations with sophisticated families and preserve trust throughout
• Authentic presence and communication approach that builds confidence rapidly with affluent, high-expectation families—not polished in a manner that feels artificial
• Personal background with independent, private, or non-traditional education—either professionally or as a parent—that provides genuine credibility when families challenge the model
• Authentic commitment to AI-powered education and the capacity to sustain that belief authentically throughout years of parent relationships, not solely during the enrollment phase
• Availability for flexible hours: early mornings (7–9am), late afternoons (2–4pm), evening events 2–3x/month, and occasional weekend activities
  
  

Nice-to-have Requirements

Exceptional candidates will have at least one of the following:

• Established connections within the local affluent community that would provide immediate, organic credibility on campus
• Private school or independent school background with demonstrated success in family retention and community building—not merely enrollment metrics
• Background managing high-stakes family dynamics where your discretion and judgment were the foundation of sustained trust
• A natural ability for designing experiences—events, moments, settings—that make people feel part of something worth protecting
• Prior startup or early-stage organizational experience where you built from the ground up and maintained composure through rapid change
  
  

About Alpha

Want to join a learning rebellion that’s transforming the traditional classroom?

Alpha School is on a mission to reshape education with a bold approach that harnesses AI to accelerate learning and unleash student potential.

They don’t play by the old rules.

Alpha is creating a new paradigm where students master core academics in just two hours a day, freeing up time for hands-on, passion-driven learning that truly prepares them for the real world.

Alpha School is rewriting the rules of education.

Sounds too good to be true? It’s not.

There is so much to cover for this exciting role, and space here is limited. Hit the Apply button if you found this interesting and want to learn more. We look forward to meeting you!

Working with us

This is a full-time (40 hours per week), long-term position. The position is immediately available and requires entering into an independent contractor agreement with Crossover as a Contractor of Record. The compensation level for this role is $100 USD/hour, which equates to $200,000 USD/year assuming 40 hours per week and 50 weeks per year. The payment period is weekly. Consult www.crossover.com/help-and-faqs for more details on this topic.

Crossover Job Code: LJ-5598-US-Raleigh-DirectorofComm.028