Marketing Manager II

Sr. Lifecycle Specialist

Position Overview
We are seeking a contract Senior Lifecycle Marketing Specialist to develop and execute lifecycle marketing strategies. This contractor will need to onboard quickly and immediately take ownership of campaigns, collaborating cross-functionally to plan, implement, and optimize strategies across email, in-app, and push notification channels, with a focus on driving user engagement, retention, and conversion.

Key Responsibilities

• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
• Manage and optimize SEO efforts to improve website ranking and organic traffic.
• Oversee social media management, including content creation, scheduling, and analytics to increase brand awareness and engagement.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Lead content marketing initiatives to create valuable and relevant content to attract and retain target audiences.
• Plan and execute PPC advertising campaigns to maximize ROI and drive traffic to the website.
• Analyze campaign performance using analytics tools and prepare reports for stakeholders.
• Manage email marketing campaigns, including design, execution, and performance tracking.
• Collaborate with cross-functional teams to ensure consistent brand messaging and alignment with business goals.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 5 years of experience in marketing management or a similar role.
• Financial services/fintech experience is a plus but not required
• Strong knowledge of SEO, SEM, and analytics tools.
• Proficiency in social media management and content marketing.
• Experience in developing and executing brand strategies.
• Familiarity with PPC advertising and email marketing best practices.
• Excellent analytical skills and data-driven thinking.
• Experience with Braze, Adobe, or other enterprise-scale consumer marketing automation platforms and/or CDPs preferred.

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data.

Benefits

Creative Circle's Freelance Employee benefits package includes eligibility for Minimum Essential Coverage (MEC) medical plan, dental/vision/term life package, discount prescription program, critical illness, accident, tele-behavioral health, and 401(k) plan. Sick leave is provided to Candidates whose assignment work location is in a state or city subject to sick leave laws. A Minimum Value (MV) PPO medical plan, Employee Stock Purchase Plan, and paid holiday eligibility are based on length and dates of service.

Email Your Resume In Word To
Bbelardinelli@creativecircle.com
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.
Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : BB14-1973310 -- in the email subject line for your application to be considered.
Brenna Belardinelli - Lead Recruiter, National Delivery

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This job was first posted by Creative Circle on 12/29/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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