Director of Commercial Strategy & Marketing

Our client, an international home internet and telecom company has an immediate need for a full-time Director of Marketing & Commercial Strategy. This full-time, salaried position comes with competitive salary, comprehensive benefits, bonus potential, and hybrid flexibility in the Columbus, Ohio area.

The ideal candidate is a marketing generalist who brings experience owning and overseeing growth strategy, product positioning, performance marketing, media, email, digital, brand narrative, social and influencer marketing, pricing, customer experience, and channel marketing. We're looking for someone who loves connecting the dots, and using marketing technology and AI to work faster and smarter.

Director of Marketing & Commercial Strategy Responsibilities: 

• Define the U.S. commercial growth strategy and build a scalable growth engine
• Experiment and unlock new acquisition levers (digital, partnership, referrals, community IRL, email, content, social media, affiliate)
• Strengthen & orchestrate go-to-market strategies internally and with agencies
• Oversee the creation of a distinctive brand narrative, position, and touchpoint consistency, and build brand awareness
• Lead a social-first marketing approach - drive content strategy, and leverage creators, communities, partnerships, and emerging platforms
• Build referral and advocacy programs that scale organically
• Leverage the power of Public Relations and serve as brand spokesperson
• Lead and develop a multidisciplinary squad of 8 experts
• Build a high-performance, ownership-driven, experimentation and growth mindset culture
• Own marketing investment allocation and ROI
• Establish clear KPIs and dashboards

Director of Marketing & Commercial Strategy Requirements:

• Roll Up Your Sleeves Leader: You love the high-level strategy, but you aren't afraid to dive into the tactical weeds to unlock growth. You embrace the "start-up vibe"
• Strategic thinking and business acumen
• Deep understanding of modern acquisition funnels and lifecycle marketing
• Strong analytical mindset (CAC, LTV, attribution, experimentation)
• Brand building skills with measurable impact
• Passion about customer experience and customer-centric thinking across the full journey
• Comfort with marketing technology stacks and data tools
• Familiarity with how AI is transforming marketing workflows
• Excellent communication and storytelling skills
• Strong understanding of digital demand channels (Paid Search, SEO, Affiliate, Display, Email/CRM) and how channel performance, attribution, and funnel dynamics impact revenue
• Comfortable operating in a fast-paced, evolving environment
• Bachelor's or masters degree in communication/marketing or other related field
• 10-15 years in marketing, growth, or commercial leadership roles
• Proven track record scaling a digital-first brand or business
• Strong experience in growth marketing, digital and brand
• Experience in telecom, connectivity, subscription, or adjacent industries strongly preferred
• Experience launching or scaling in the U.S. market
• Experience managing multidisciplinary teams

 

 

 

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

Benefits

PTO:

0-4 year tenure -10 days but open to negociate up to 15 days
5-9 years tenure - 15 days
10 more years tenure- 20 days vacation

 

-Floating holidays: 4 floating day per calendar year
-Sick days: 6 days a year
-11 Paid holidays a year

 

Additional benefits:

• Medical coverage (including prescription and vision plans)
• Dental coverage
• Life Insurance (1x salary at no cost to employee)
• Long and short-term disability insurance (no cost to employee)
• Voluntary employee, spousal, and child life insurance
• Company recognized Holidays with additional Floating Holidays
• Comprehensive Flex Work Policy
• 401(k) plan eligibility (company match 50% up to 5% of eligible contributions)
• Participation in the Employee Bonus Plan
• Participation in the Cogeco Stock Purchase Plan
• Complimentary and discounted broadband services (for those in our service area)
• Tuition Reimbursement
• Opportunities for LinkedIn Learning subscriptions for select colleagues

Email Your Resume In Word To
acallaway@creativecircle.com
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply.
Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : AC22-1985173 -- in the email subject line for your application to be considered.
Austin Callaway - Senior Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.This is a new role.

This job was first posted by Creative Circle on 04/27/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.

Everforth Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Our hiring process includes AI screening for keywords and minimum qualifications. Recruiters review all results.  Everforth Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. Anthem / Blue Cross Blue Shield creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Everforth Creative Circle.

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