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Product Manager

CRC
Brown, WI Full Time
POSTED ON 7/30/2026
AVAILABLE BEFORE 8/28/2026

Job Overview

We are seeking a Product Manager to lead the strategy, direction, and commercial success of CRC’s product portfolio. This role defines what we build and why, translating market needs, customer insights, and business objectives into clear product direction and actionable requirements.


You will own the full product lifecycle and P&L performance, working cross-functionally with engineering, manufacturing, sales, and applications to ensure products are successfully developed, launched, and adopted in the market.


Key Responsibilities

  • Own product portfolio strategy and roadmap aligned to market opportunities and business objectives
  • Define product requirements (PRDs/MRDs) based on VOC, field insights, and market analysis
  • Own product line P&L, including pricing strategy, margin performance, and revenue growth
  • Lead product launch and commercialization efforts, including positioning, messaging, and sales enablement
  • Drive cross-functional alignment across engineering, manufacturing, sales, and support teams
  • Conduct competitive analysis and define product positioning and differentiation strategies
  • Forecast demand and coordinate with operations to align inventory, supply, and production planning
  • Identify and prioritize product improvements, new features, and portfolio simplification opportunities
  • Serve as the business owner of the product line in customer discussions, strategic opportunities, and internal decision-making


Related Skills and Experience

  • 5 years of product management or related experience with ownership of product lines or portfolios
  • Demonstrated experience owning product strategy, roadmap, and commercial outcomes (P&L, pricing, forecasting)
  • Ability to translate customer and market needs into clear product requirements and business decisions
  • Strong cross-functional leadership skills with experience working closely with engineering and operations teams
  • Analytical and strategic thinking with the ability to make decisions with incomplete information
  • Excellent communication skills with ability to influence across technical and commercial


Preferred Experience

  • Experience with technical products (HVAC, building automation, industrial systems, or embedded hardware/software systems)
  • Familiarity with systems involving integrated hardware, firmware, and software
  • Experience supporting product launches in operational or manufacturing-driven environments
  • Knowledge of BACnet, airflow control systems, or critical environment applications
  • MBA or equivalent business

Salary.com Estimation for Product Manager in Brown, WI
$94,434 to $115,929
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