What are the responsibilities and job description for the Performance Marketing Associate position at Corvi Technologies?
Job Title: Performance Marketing AssociateLocation: GurgaonRole OverviewWe are seeking a Performance Marketing Associate to manage and scale paid acquisition channels with a strong focus on Meta platforms. The ideal candidate will have hands-on experience in D2C performance marketing and will be responsible for driving growth through data-driven campaign execution and optimization.Key ResponsibilitiesPlan, execute, and optimize paid campaigns across Meta Ads (Facebook and Instagram) to drive customer acquisition and revenue growth.Manage monthly ad budgets (up to INR 20 Lakhs) with a focus on maximizing ROI and efficiency.Monitor campaign performance and continuously optimize for key metrics such as CPA, ROAS, CTR, and conversion rates.Conduct A/B testing across creatives, audiences, and messaging to improve performance.Collaborate with creative and content teams to develop high-performing ad assets.Analyze funnel performance and identify opportunities for conversion rate optimization.Build and maintain performance dashboards and reports to track campaign success and share insights.Stay updated with platform changes, trends, and best practices in performance marketing.Key Requirements1–3 years of experience in performance marketing, preferably in a D2C brand or digital marketing agency.Strong hands-on experience with Meta Ads; exposure to other channels is a plus.Experience managing ad spends up to INR 20 Lakhs per month.Strong analytical skills with the ability to interpret data and drive actionable insights.Familiarity with attribution, tracking tools, and analytics platforms such as Google Analytics.Detail-oriented, proactive, and comfortable working in a fast-paced environment.
Salary : $800,000 - $1,000,000