Marketing Coordinator

This role provides hands-on coordination and operational support across key marketing functions, including branded merchandise, trade shows and events, sponsorship requests, media memberships, creative production, literature fulfillment, digital assets, and co-op program support. The position is responsible for managing day-to-day logistics, tracking inventory and requests, coordinating vendors and shipments, supporting internal and customer-facing programs, and ensuring marketing materials and activities are executed accurately, on time, and in alignment with brand standards.

RESPONSIBILITIES

Company Branded Items Coordination:

• Maintain and monitor the day-to-day operations of the company-branded store program.
• Coordinate inventory tracking, fulfillment, and internal distribution of promotional items.
• Assist in the execution of internal engagement programs and the development of promotional tools for corporate departments.
• Physically manage the marketing storage closet (Elkhart).

Event Marketing & Tradeshows

• Coordinate the administrative execution of trade shows and industry events, including booth space applications, utility orders, carpet, and coordination with event management vendor partner including material handling and drayage forms.
• Support event travel logistics by managing corporate hotel room blocks and coordinating badge distribution.
• Manage logistics for physical event assets, including ordering promotional items, tracking literature inventory, and coordinating outbound and inbound freight shipping for booth displays and collateral with the exhibit vendor.
• Prepare attendee packet information and support communications with attendees and booth visitors / customers.

Sponsorship & Rally support

• Serve as the primary point of contact for incoming small-scale customer sponsorship, rally requests, and training event support.
• Evaluate sponsorship requests against established company guidelines.
• Coordinate fulfillment and timely delivery of approved sponsorship assets, banners, marketing collateral, and promotional prize kits to customers or account managers.
• Maintain accurate records of sponsorship allocations and spending.

Media Planning & Memberships

• Support the processing of invoices and payments in accordance with established advertising contracts and schedules.
• Manage renewals, tracking, and documentation for industry associations, media subscriptions, and memberships, primarily on an annual basis.

Creative Production Support:

• Assist the creative team with basic publishing, asset resizing, and text updates for existing sales literature, catalogs, flyers, and packaging using Adobe Creative Suite, including InDesign, Illustrator, and Photoshop.
• Prepare and package finalized creative files for print production, ensuring accurate bleed, resolution, and format specifications.
• Generate basic digital graphics, resized banners, and social media assets using pre-approved brand templates and guidelines.

Other General support:

• Support literature inventory, fulfillment, and tracking through our customer literature portal.
• Assist with digital asset organization and updates, including dealer toolkit support.
• Support the co-op program through processing, communication, tracking, and related administrative tasks.

Qualifications:

• Bachelor’s degree in marketing, business, communication, or a related field (or equivalent professional experience).
• 2-5 years of experience in a marketing support, administrative, or coordinator role.
• Proficiency in Adobe Creative Suite (specifically InDesign, Illustrator, and Photoshop) with a basic understanding of preparing files for print.
• Strong organizational skills and the ability to manage strict deadlines and shifting physical logistics.