Director of Transitional Services and Marketing

Crystal Bluffs, part of the Century Care family, is currently hiring! Our facility provides residents with a full range of long-term care and rehabilitation services, along with a variety of engaging social and recreational activities. We currently have an opportunity for an energetic Transitional Care Coordinator to be a part of our team! We are looking for new team members who desire to make a difference in the long-term care arena and to positively touch lives. If you are looking to be a part of a growing, innovative company that puts service to others as their top priority, then you may be interested in joining our team. The ideal candidate will have at least two years of experience in the healthcare field, be compassionate and caring, handle multiple priorities, work flexible hours and enjoy working with an older resident population.

Duties and Responsibilities

· Has primary responsibility for Patient Satisfaction (PSAT) for Transitional Rehab patients.

· Achieves facility census goals and annual budget projections.

· Serves as a liaison between the facility and referral sources including, but not limited to, hospitals, physicians, community organizations and home health agencies.

· Develops objectives and strategies to maximize short and long-term admissions utilizing key referral sources.

· Serves as a liaison between the facility and patients/family members with a specific focus on customer service.

· Works with interdepartmental team to coordinate screening and admission of patients to the facility.

· Collects and distributes facility statistics for internal and external purposes.

· Provides feedback to interdepartmental teams on process improvement and customer service challenges.

· Conducts appropriate research and analysis of local market and current market trends.

· Maintains effective and timely communications with facility administrator, designated team members and key referral sources.

· Takes initiative; looks for opportunities to improve patient experience, validate our differentiation to referral partners and improve our outcomes.

· Develop and spearhead facility’s customer service initiatives.

· Conducts facility tours for prospective patients, families and other guests as needed.

· Participate/attend required facility meetings and other meetings as deemed appropriate by facility Administrator.

· Maintains knowledge base of Medicare, Medicaid and private insurance reimbursement, processes and policies.

· Manages all daily activities within facility as deemed necessary by Facility administrator.

· Effectively networks with appropriate referral sources.

· Establish facility as a community educational resource.

· Maintains extensive “referral partner” email distribution lists.

· Presents program results to both internal and external customers.

· Conduct appropriate marketing functions to establish facility as a market leader.

Time Management Expectations

20% Focused on PSAT, Patient rounds, internal PSAT education.

20% Focused on developing “direct to consumer” sales initiatives and community awareness

60% Focused on developing professional healthcare relationships resulting in direct referrals from case management, hospital executives, practice management, physicians, surgeons and other specialists.

Qualifications

- Bachelor’s degree in Marketing, Communications, Healthcare Administration, or a related field preferred

- At least one year of experience in long-term care or skilled nursing facility setting preferred

- Strong communication, interpersonal, and presentation skills

- Ability to travel locally and represent the facility in a professional manner

- Knowledge of Medicare/Medicaid, managed care, and referral networks preferred

- Self-motivated, organized, and goal-oriented