What are the responsibilities and job description for the Marketing Data Analyst (Remote) position at Cella?
Location: Telecommute
Job Type: Contract
Compensation Range: $58 - 62 per hour
We are seeking a Salesforce and Marketing Cloud Data Analyst to support data-driven marketing campaigns through accurate data management, ETL integrations, and campaign execution. In this role, you will collaborate with cross-functional teams to deliver customer-centric, multi-channel marketing initiatives, track campaign performance using KPIs, and optimize strategies to drive business growth and maximize ROI.
Responsibilities:
#PL
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Job Type: Contract
Compensation Range: $58 - 62 per hour
We are seeking a Salesforce and Marketing Cloud Data Analyst to support data-driven marketing campaigns through accurate data management, ETL integrations, and campaign execution. In this role, you will collaborate with cross-functional teams to deliver customer-centric, multi-channel marketing initiatives, track campaign performance using KPIs, and optimize strategies to drive business growth and maximize ROI.
Responsibilities:
- Data Structure Expertise: Strong understanding of Salesforce data objects, fields, and relationships relevant to marketing campaigns.
- Data Cleaning: Ability to use scripts and text-based tools to clean, standardize, and format data.
- Advanced Analytics: Proficiency in writing queries and using advanced Excel techniques for data analysis and presentation.
- Governance & Optimization: Enforces data governance standards, marketing data conventions, and Marketing Cloud data architecture to support campaign execution.
- Data Compliance: Implements and automates processes to ensure Marketing Cloud data aligns with company policies and regulatory requirements.
- Bachelor’s degree, or equivalent work experience.
- Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results.
- Six or more years of experience in marketing data engineering, with at least 4 years in Salesforce Marketing Cloud preferred.
- Strong SQL skills, with experience in API integrations, data modeling, ETL processes, data structures, spreadsheets, and raw data cleansing preferred.
- Deep understanding of marketing channels, KPI frameworks, and attribution models preferred.
- Proficiency in Salesforce CRM and marketing automation platforms preferred.
- Proven experience with data modeling, relational databases (SQL), data mapping, and API integrations preferred.
- Strong knowledge of Salesforce schema, SOQL, Data Loader, ETL tools, and master data management preferred.
- Ability to partner with marketing teams to support campaign data throughout the lifecycle.
- Relevant certifications such as Salesforce Certified Data Architect and/or Platform Data Architect preferred.
- Demonstrated ability to solve problems and deliver rapid-turnaround data analysis.
- Ability to interpret project scope, analyze requirements, ask clarifying questions, and develop data queries, tables, or outputs to meet business needs.
- Strong organizational, interpersonal, and team-building skills.
- Effective communication skills, including verbal, written, and presentation abilities.
- Demonstrated agility in thinking and execution, with the ability to take direction in support of company goals.
- Strong problem-solving and decision-making capabilities.
- Ability to delegate and manage multiple projects and priorities, ensuring delivery on time and within budget.
- Proficiency in navigating and using a variety of software applications.
#PL
Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.
At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com.
Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).
This posting is open for thirty (30) days.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Salary : $58 - $62