What are the responsibilities and job description for the Growth Lead, AI Therapy & Brand Expansion position at CARIN Alliance?
Role: Lead the growth of an AI therapy product with a focus on increasing brand awareness and user engagement.
Responsibilities
Responsibilities
- Develop and execute creative, data-driven growth strategies across multiple channels.
- Experiment with and optimize various growth initiatives to maximize impact.
- Forge high-value partnerships to expand reach and engagement.
- Employ performance marketing techniques to drive user acquisition and retention.
- Define key growth metrics and monitor campaign effectiveness.
- Align growth efforts with the organization’s mission to improve therapeutic access.
- Strong experience in growth marketing, performance marketing, or related fields.
- Proven ability to experiment and optimize marketing channels.
- Excellent analytical skills for tracking and interpreting growth metrics.
- Creative mindset with strategic thinking capabilities.
- Ability to build and maintain strategic partnerships.