What are the responsibilities and job description for the Manager, Internal Communications position at Build-A-Bear?
At Build-A-Bear we believe in the power of imagination, creativity, and memorable experiences. Our mission is to add a little more heart to life by creating unique experiences, lasting connections, and beloved memories that create lasting emotional connections. We are a multi-channel, site-based experience and entertainment company, with diversified categories and consumer segments. We are seeking a strategic and inspirational Manager, Internal Communications to join our dynamic team.
The Manager, Internal Communications enhances employee engagement, streamlines internal messaging, and strengthens our employer brand. This role will be responsible for developing and executing internal communication strategies, managing company-wide meetings, and overseeing the company LinkedIn strategy to amplify our thought leadership and employer presence.
Responsibilities:
- Develop and implement an internal communications strategy
- Craft clear, engaging, and consistent messaging for internal announcements, newsletters, executive updates, and company-wide initiatives
- Collaborate with leadership and HR to ensure employees are informed, engaged, and aligned with company priorities
- Manage internal communication channels
- Plan, coordinate, and manage engaging internal meetings
- Gather feedback from employees to improve internal events
- Lead the development and execution of a LinkedIn strategy to enhance employer branding
- Collaborate to create compelling LinkedIn content
- Provide guidance and training for employees to enhance their LinkedIn presence
- Analyze engagement and performance metrics to refine content strategy and maximize reach
Required Qualifications:
- Bachelor's degree
- 5 years in related field
- Proficient with Microsoft Office
- Skilled in internal communications
- Skilled in social media strategies, digital communication tools, and analytics
- Skilled in evet planning
Preferred Qualifications:
- Bachelor's degree in Communications, Public Relations, Marketing, or a related field
- 5 years of experience in internal communications, corporate communications, or related roles
- Strong project management and organizational skills
- Experience planning and executing large-scale internal events and meetings
- Proficiency in LinkedIn content strategy and engagement practices
- Exceptional writing, editing, and storytelling skills with the ability to simplify complex messages
- Experience working closely with Senior Leadership
Behavioral Traits for Success:
- Natural relationship builder
- Has a "how can I help?" attitude
- Comfortable working within established guidelines
- A persuasive communication style
- Able to work at a faster than average pace
- Strong commitment to tasks being completed correctly and on time
- Thrives in a fast-paced and results-oriented environment
Working Environment:
- Typical office environment with climate control and sufficient lighting, ergonomic desk/chairs
- Hybrid work schedule
- Domestic travel
- Corporate Office located St. Louis, MO
Your Performance Will Be Measured On:
Your performance will be measured by your ability to achieve annual department objectives and corporate goals which include but are not limited to the following.
- Decision-making, judgment, and execution
- Collaboration
- Engaging and consistent messaging
- Visibility of key executives
- Skilled in representing Build-A-Bear positively and professionally across all interactions
- Ability to leverage data
- LinkedIn engagement
- Quality presentations, meetings,events that are engaging and offer actionable insight
- Ability to foster team collaboration, communication, and performance
- Stakeholder Feedback
