What are the responsibilities and job description for the Brand Specialist position at Bubble Down Car Wash?
Description
We are a fast-growing, multi-location express car wash brand with serious momentum. We're scaling aggressively and building something extraordinary. We’re looking for a Brand Specialist who lives and breathes consistency, creativity, and community.
This isn't a "sit behind a desk" role. You are the guardian of our brand’s "vibe." You’ll ensure our voice and visual identity stay sharp across every site, social post, and community event. If you are a high-energy executor who loves to turn a brand vision into a local reality, we want you on our team.
What You'll Own
Brand Consistency & Creative Support
We’re looking for a doer who can pivot quickly in a high-growth environment. You should be organized, charismatic, and obsessed with the details that make a brand feel premium.
We are a fast-growing, multi-location express car wash brand with serious momentum. We're scaling aggressively and building something extraordinary. We’re looking for a Brand Specialist who lives and breathes consistency, creativity, and community.
This isn't a "sit behind a desk" role. You are the guardian of our brand’s "vibe." You’ll ensure our voice and visual identity stay sharp across every site, social post, and community event. If you are a high-energy executor who loves to turn a brand vision into a local reality, we want you on our team.
What You'll Own
Brand Consistency & Creative Support
- Brand Integrity: Monitor all physical sites and digital channels to ensure the logo, messaging, and customer experience are 100% consistent and "on-brand."
- Asset Management: Coordinate the production of marketing materials—including flyers, social graphics, and signage—working closely with external creative partners and vendors.
- Content Execution: Help maintain a vibrant social media presence that reflects our high-octane culture.
- Local Playbooks: Take our community engagement frameworks and put them into action. You’ll be the face of the brand at schools, apartment complexes, and local dealerships.
- Event Coordination: Organize and execute grand openings, charity fundraisers, and local sponsorships to build deep-rooted loyalty in every market we enter.
- Strategic Networking: Identify and nurture local partnerships that drive membership growth and organic buzz.
- Review Management: Own our presence on Google, Yelp, and Facebook. You’ll respond to reviews daily, turning feedback into opportunities to shine and keeping our reputation sparkling.
- Feedback Loop: Partner with site managers to address customer service trends and ensure our fans stay fans.
- New Site Launches: Execute the "boots on the ground" marketing tasks for new locations—from hanging banners to coordinating pre-opening local events.
- Tracking & Reporting: Assist in tracking the success of local campaigns and membership drives to help the team optimize what works.
We’re looking for a doer who can pivot quickly in a high-growth environment. You should be organized, charismatic, and obsessed with the details that make a brand feel premium.
- Experience: 2–4 years of marketing, brand coordination, or community management experience.
- Industry: Experience in multi-location retail, hospitality, or membership-based businesses is a huge plus.
- Skills: Strong communication skills, a "no task too small" attitude, and the ability to represent our brand with confidence in the community.
- Vibe: You bring infectious energy to the team and are genuinely excited about building the best car wash brand in the industry.