What are the responsibilities and job description for the Paid Media Specialist position at BRK Global Marketing?
Hours: 20–25 hrs/week to start in Charlotte, NC - Full Remote will not be considered
About us
BRK Global Marketing is a dynamic and results-driven agency specializing in providing innovative marketing strategies to a diverse range of clients. We are dedicated to helping businesses grow by leveraging cutting-edge tools and creative storytelling. Our team thrives on collaboration, excellence, and creating impactful campaigns that resonate with audiences.
We're hiring a part-time Paid Media Specialist to take ownership of our paid media work as we continue to grow.
The role
You'll run paid digital campaigns end-to-end for a portfolio of agency clients — building, launching, optimizing, and reporting on what worked and what didn't. You'll be the person who clicks the buttons, reads the data, and makes the calls. Strategy support is available from senior leaders, but the day-to-day execution is yours.
This is a part-time role at 20–25 hours a week, with a real path to full-time for the right person. We're not dangling that as a maybe — we want someone to grow with us!
What you'll do
- Build, launch, and manage paid campaigns across Google, Social, Programmatic platforms, and more!
- Own day-to-day optimization — bid adjustments, audience refinement, creative rotation, budget pacing, etc.
- Build conversion tracking and audience pixels (GA4, GTM, pixels, etc.) and troubleshoot when something breaks.
- Pull, interpret, and present campaign performance in plain English — what's working, what's not, and what we're changing next.
- Collaborate with our accounts and creative teams on ad copy and briefs; you don't need to design, but you need to know what good performance creative looks like.
- Stay current on platform changes, beta features, and policy updates — and tell us when something matters.
What we're looking for
- 3-5 years of hands-on paid media experience, ideally agency-side or in-house, managing multiple brands at once. We care more about depth than years.
- Demonstrated proficiency in the paid media platforms. If you're a Google Meta specialist who hasn't run LinkedIn yet but wants to learn, tell us — we'll consider it.
- Comfortable managing monthly budgets in the $5K–$100K monthly range per client.
- Fluent in GA4 and Google Tag Manager; can read a conversion path and spot what's wrong.
- Clear communicator — Teams messages, client meetings, performance recaps. We're an agency; how you explain the work is part of the work.
- Self-directed. Part-time means you'll be managing your own schedule against deadlines. We can't hover, and we don't want to.
What we offer as part-time
· Hybrid work week
· Monthly team activities
· PTO and standard holidays
- Real path to full-time with benefits
- Direct access to senior strategists, no layers, no politics.
- Clients you'll actually be proud to work on.
Salary : $5,000 - $100,000