What are the responsibilities and job description for the Digital Marketing Assistant position at Bria Hammel Interiors?
Bria Hammel Interiors and, sister company, Brooke & Lou is looking for an innovative Digital Marketing Assistant based in Charleston, SC to join the team! The Digital Marketing Assistant will work with the Sr. Marketing Manager and Marketing Coordinator and will be responsible for creating, implementing, and monitoring digital marketing content.
This candidate should be creative, consistent, and goal-orientated in order to communicate both the Bria Hammel Interiors and Brooke & Lou brands to our online communities.
Culture is everything to us! Someone that is caring and likes to work hard alongside a fun group of women is a must.
Responsibilities
Social Media (70%)
- Work with the Marketing team to spearhead ideas and lead initiatives to generate growth for Instagram, Substack, and Pinterest for Bria Hammel Interiors and Brooke & Lou.
- Develop the content calendars for BHI and B&L’s Instagram accounts.
- Write captions, schedule, and coordinate feed content.
- Ideate and create original content for Instagram accounts for Reels, Feed, and stories.
- Assist in responding to direct messages and comments in a timely manner for both Instagram accounts.
- Work alongside Sr. Marketing Manager and Paid Ads contractor to create the creative assets and copy for paid social advertisements for Brooke & Lou.
- Attend photoshoots, events, etc. to capture behind-the-scenes moments.
- Contribute to regular performance reports (weekly/monthly) for both brands.
- Assist in content creation for the Bria Hammel Interiors Substack 4-5 posts per month.
Website (20%)
- Update Bria Hammel Interiors portfolio page with new projects.
- Assist with misc. website updates for Brooke & Lou (I.e. updating product imagery, adding lifestyle images to product pages, updating website banners, homepage imagery, etc.) as needed.
Influencer Relations (10%)
- Work with Sr. Marketing Manager on execution of collaborations with social media influencers for campaigns and gifting opportunities for Brooke & Lou.
Qualifications
- Strong understanding of social media platforms and their different strengths and opportunities—Facebook, Pinterest, Substack, etc.
- Proficient with Canva.
- Creative writer and thinker.
- Organized and effective communicator.
- Understanding of Bria Hammel Interiors and Brooke & Lou’s style and brand voice.
- Familiar with the interior design industry and industry leaders and influencers.
Education and Experience
- Bachelor's Degree (Preferred)
- Marketing: 1-2 years (Preferred)
Perks & Benefits:
- PTO and 11 paid holidays.
- Week off between Christmas and New Year's.
- Employee discounts with both brands.
- Medical insurance (50% company paid).
- 401k plan including company match.
- Life insurance.
- Parental leave.
This position is a Monday through Thursday position located in Charleston, SC.
Bria Hammel Interiors and Brooke & Lou are committed to fostering a diverse and inclusive workplace. We are proud to be an equal-opportunity employer.
Ready to Join Us? If you’re excited about this role and think you’d be a great fit, we’d love to hear from you! Apply today and take the next step in your career with BHI & B&L.