What are the responsibilities and job description for the Sales Consultant position at Bomnin Automotive Group?
Job Title: Sales Consultant
Location: Bomnin Automotive
Reports To: General Sales Manager (GSM), Sales Managers, COO
Job Status: Full-time, Exempt
Department: Sales
Job Summary:
The Sales Consultant at Bomnin Automotive is a customer-focused professional responsible for assisting customers in selecting and purchasing vehicles that meet their needs. This role plays a critical part in achieving sales targets, delivering excellent customer service, and ensuring a positive buying experience for customers.
Key Responsibilities:
Customer Interaction:
- Greet and engage customers with a friendly and professional demeanor.
- Identify customers' needs and preferences, and provide guidance on vehicle options.
- Conduct vehicle presentations and test drives to showcase features and benefits.
- Answer questions and address concerns to assist customers in making informed decisions.
- Maintain a high level of product knowledge and stay updated on the latest vehicle models and features.
Sales Process:
- Guide customers through the sales process, including presenting pricing, financing options, and incentives.
- Negotiate terms and conditions to reach a mutually beneficial agreement.
- Prepare and review sales contracts, ensuring accuracy and compliance with legal requirements.
- Collaborate with the finance and insurance team to assist customers in securing financing or lease agreements.
Follow-Up and Relationship Building:
- Follow up with customers post-sale to ensure their satisfaction and address any concerns.
- Build and maintain lasting relationships with customers to encourage repeat business and referrals.
Sales Targets:
- Achieve monthly and annual sales targets and performance goals set by the GSM and COO.
Documentation and Record Keeping:
- Accurately complete all required paperwork and documentation related to sales transactions.
Product Knowledge:
- Stay informed about the features, specifications, and benefits of the vehicles in the dealership's inventory.
- Participate in training and professional development programs to enhance product knowledge and sales skills.
Compliance:
- Adhere to dealership policies, sales processes, and legal requirements.
- Maintain ethical and professional conduct at all times.