VP of Sales & E-Com - 1963

A leading e-commerce company is seeking an experienced and strategic VP of Sales & E-Commerce to drive growth, optimize performance across digital channels, and lead cross-functional teams toward ambitious revenue goals. The ideal candidate is a dynamic leader with a strong track record in e-commerce, marketplace expansion, and sales strategy — someone who combines data-driven decision-making with creative brand vision.

Responsibilities Include:

• Growth & Revenue Leadership: Develop and own the company’s growth strategy across all digital marketplaces and direct-to-consumer channels. Lead sales, merchandising, marketing, and pricing teams to maximize revenue and profitability.

• Set clear goals, KPIs, and performance frameworks to ensure consistent execution and accountability across departments.

• Marketplace & Channel Expansion: Build and execute B2C and B2B growth plans across platforms such as Amazon, Walmart, eBay, Lowe’s, and MaxWarehouse.com. Identify new marketplace opportunities, partnerships, and categories for expansion.

• Optimize digital shelf performance including pricing, content, reviews, and assortment to drive conversion and profitability.

• Merchandising & Supplier Partnerships: Oversee supplier relationship strategy, negotiate programs and promotional investments, and execute brand growth plans with key partners.

• Ensure supplier initiatives strengthen profitability, brand differentiation, and joint success.

• Marketing & Brand Development: Oversee integrated marketing strategy across paid advertising, content, CRM, and email campaigns. Partner with marketing leadership to drive acquisition, retention, and lifetime value.

• Align marketing investments with sales and merchandising goals to achieve measurable ROI.

• Strategic Leadership: Support strategic planning processes, aligning all departments around shared growth priorities.

• Lead executive meetings and performance reviews, ensuring cross-department collaboration and communication.

• Mentor and inspire a performance-driven culture emphasizing innovation, accountability, and execution excellence.

Ideal Qualifications:

• 10 years of progressive leadership experience in e-commerce, retail, or consumer products

• Proven success managing growth across major digital marketplaces (Amazon, Walmart, etc.)

• Strong P&L ownership and strategic planning experience

• Exceptional leadership, communication, and negotiation skills

• Entrepreneurial mindset with a balance of analytical rigor and creative vision

Salary: $250k /Year Bonus