General Sales Manager

Company Description

beem® Light Sauna is a fast-growing wellness studio offering cutting-edge infrared light therapy in a private, spa-like setting, aiming to provide a range of benefits including relaxation, detoxification, skin health, and pain relief. beem® Light Sauna offers state-of-the-art light therapy solutions, including infrared saunas, chromotherapy, and red light therapy, to help you live radiantly. Our innovative products are designed to enhance overall wellness and vitality. Our mission is to help people feel their best—physically, mentally, and emotionally. We are committed to providing top-quality therapeutic experiences for our customers. Join us in promoting a radiant lifestyle and well-being.

Role Description

Are you a confident, outgoing individual with a passion for health and wellness? Do you thrive in a fast-paced environment and believe in the transformative power of regular sauna use for both mind and body? If so, we invite you to join the team at our upscale beem® Light Sauna Studio in Downtown Minneapolis! We're seeking positive, results-oriented individuals who love connecting with people and are genuinely excited about promoting health and wellness.

This is a full-time, on-site role for a General Sales Manager located in the downtown Minneapolis area. The Sales Manager will be responsible for leading and managing the sales team, developing and implementing sales strategies, identifying new business opportunities, and maintaining relationships with existing members. Day-to-day tasks include setting sales targets, monitoring sales performance, and providing training and support to the team.

POSITION 

The Sales Manager is responsible for overseeing the designated studio(s) to ensure the studio is set-up for sales and marketing success. He/she will also ensure that the studio is well-maintained and that customer service standards are upheld to beem® standards. He/she will oversee all aspects of studio functionality including the above, as well as Operations, and the direct supervision of Wellness Sales Associates. He/she must have strong customer service skills, knowledge of PC/Mac computers, able to communicate in an effective and efficient way, be team-oriented, and have a drive and passion for sales, goals, and service.

JOB REQUIREMENTS 

• 2 years of sales and/or fitness/health/wellness sales experience
• Proven experience in initiating, nurturing, establishing strong B2B partnerships
• Proven experience in generating new leads
• Proven experience in following up on leads and converting into new sales
• Confident in generating personal sales, as well as training Wellness Sales Associates in sales
• Ability to manage and drive all revenue streams: memberships, packages, and retail
• Must be fluent in English and have excellent communication and strong interpersonal skills in person, on the telephone and via email
• Strong customer service skills 
• Experience supervising people successfully 
• Ability to excel in a fast changing, diverse environment
• Ability to assess KPI’s, and recognize areas of improvement and make changes using good judgement
• Solid writing and grammar skills
• Highly organized, proficient in data management, ability to prioritize and meet deadlines
• Professional, punctual, reliable and neat
• Strong attention to detail and accuracy
• Trustworthy and ability to handle confidential information
• Ability to work harmoniously with co-workers, clients and the general public
• Ability to stay calm at all times and act respectfully and professionally, even with customers who may become angry or raise their voices
• Proficient with computers and Studio software

DUTIES

• Create and execute ongoing marketing plan based on studio needs with a focus on new client acquisition, activation, retention and loyalty
• Lead Generation including, but not limited to: B2B networking and partnerships, organic grassroots marketing set-up, organic lead generation from everyday interaction
• Membership Sales including but not limited to: in-person, over the phone, online
• Retention: implementing proven process to encourage usage and retain members for as long as possible
• Manage and grow all revenue streams including Memberships and Retail
• Recruit, hire, train, supervise, coach, mentor all studio staff
• Management of digital communications including but not limited to: social media, email campaigns, text campaigns, etc. 
• Manage maintenance issues, inventory and cleaning
• Manage studio budget, spending, and reporting
• Participate in studio, regional and company-wide meetings and trainings as needed
• Work closely with Studio Owner and beem® Corporate Sales team to ensure health and profitability of the studio 

Preferred:

• Experience in boutique fitness, spa, or wellness environments
• Familiarity with CRM systems (e.g., Mindbody, or similar)
• Experience executing or participating in local events, pop-ups, and brand activations
• Social media knowledge for basic promotions and content collaboration

Physical Requirements:

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Employee must be able to work hours that may exceed 8 hours per day and/or 40 hours per week including nights and weekends, especially during peak activity periods.
• May be required to sit or stand for up to four hours at a time. May be required to reach with hands and arms. Must be able to bend, lift, kneel, and drive a car. This job requires the person to climb up and down flights of stairs as elevators are not present at all locations. May be asked to occasionally lift up to 30 pounds.
• Specific vision abilities required by this job include Close vision, Distance vision, Peripheral vision, Depth perception and the ability to adjust and focus
• Must be able to effectively hear in person and via telephone

Schedule

Employment Type: Full-time (40 hours/week, including 2–3 Saturdays/month)

• Full-time: 40 hours/week across 5–6 days
• Includes 2–3 Saturday mornings/month for local events

Compensation & Benefits

• Competitive base salary commensurate with experience and performance
• Bonus/commission opportunities linked to goals
• Free IR sauna memberships/wellness services
• Wellness resources, training and development, recognition incentives, and growth opportunities in an inclusive, supportive workplace
• Healthcare stipend
• Dedicated indoor parking spot on-site