What are the responsibilities and job description for the People Operations Generalist position at Avoca?
About Avoca
Avoca is transforming how home service companies engage with their customers. Our AI-powered conversational agents handle every high-value inbound call, including booking jobs, qualifying leads, and driving higher revenue, all at a speed and consistency unmatched by human call centers.
We’ve expanded to 100 employees in under two years, backed by a high-energy, in-office culture across our NYC headquarters and Santa Barbara office. In a $500B market where missed calls mean lost business, we’re building the category-defining platform for AI-driven customer engagement.
We’re serving the largest brands in home services, and grew 10x in 2025. With a high-performance, in-office team in NYC, we’re moving fast to capture a massive, underserved market where 85% of missed calls go to competitors. Every hire here has an immediate and visible impact.
About the Role
This is a foundational People Operations role at Avoca, sitting at the center of our day-to-day HR function. Reporting to our People Operations Lead, you'll own the employee lifecycle end-to-end, from offer acceptance through offboarding, while building the processes and documentation that let our People function scale alongside the business.
What You'll Do
- Own the full employee lifecycle: onboarding, orientations, transfers, promotions, compensation changes, and exits, ensuring every step is executed accurately and on time
- Serve as the first point of contact for employee questions on benefits, time off, payroll, and HR systems, resolving issues quickly and escalating where needed
- Support a growing global workforce by coordinating with cross-border payroll/PEO and benefits partners, managing time-off/leave nuances by region, and maintaining compliant documentation for employees in multiple states and countries
- Maintain clean, accurate employee data across Rippling and all connected systems, with regular audits to keep records complete and compliant
- Own the employee handbook across all states where we operate, keeping policies current, compliant, and clearly written
- Manage day-to-day compliance: I-9 verification, FMLA administration, leaves of absence, and HR documentation
- Draft and maintain job descriptions and offer letters as we continue to hire
- Build and document repeatable HR workflows, identifying what's manual, inconsistent, or missing, and putting the right process in place
- Support employee-facing programs, events, and workplace operations as needed
What You'll Bring
- 2-4 years of People Operations experience, preferably at a high-growth startup or technology company
- Hands-on experience with Rippling or a comparable HRIS platform
- Working knowledge of employment law in New York and California, including leave administration and I-9 compliance
- Demonstrated ability to build and document HR processes from the ground up, not just execute existing ones
- Strong written communication: you write clearly, keep things simple, and know your audience
- Experience managing employee data with a high degree of accuracy and discretion
- Comfortable handling competing priorities without losing track of the details
Benefits
- Comprehensive medical, dental, and vision insurance
- Company-sponsored 401(k) through Vestwell
- Flexible PTO plus U.S. federal holidays
- Company-wide off-sites
- Daily in-office lunch through Parkday
- Dinner covered when working late
- Commuter support including transit reimbursement and late-night rideshare
- Standing desks and workspace accommodations available on request
- All core tools and software provided
Compensation: The expected base salary for this role is $125,000-$150,000 with final compensation based on experience, skills, and qualifications determined during the interview process. Avoca’s total compensation package includes base salary, performance bonus**,** equity, and a comprehensive suite of benefits and perks. Our Recruiting team will share the full details as you progress through our hiring process.
Why Avoca
Avoca is building a category-defining company at the center of a massive, underserved market. You will join a senior leadership team that values speed, ownership, and craftsmanship—where your work will have a direct and visible impact on the trajectory of the business. If you are looking for a role where you can shape the strategy, build the team, and define how an industry-leading company delivers for its clients, this is it.
Salary : $125,000 - $140,000