Hospice Marketing Liaison

Hospice of Western & Central Massachusetts is looking for a Marketing and Business Development Liaison to join!

Shift is Monday-Friday 8a-4:30p with weekly pay. This position includes on-the-road responsibilities. The candidate must have an insured vehicle. Salaried role up to $85,000 plus an incentive program.

In this position, you establish and grow referral relationships with physicians, referral sources, the community, and other providers in the market.

Education & Experience:

• Bachelor's in sales and marketing preferred.
• Experience in healthcare (hospice, long-term care, acute care, etc.) required.
  
  
  

Duties & Responsibilities:

• Act as a liaison between the referral accounts/the community and the agency to identify and develop new potential referral sources.
• Develop and maintain a monthly and daily marketing plan based on needs.
• Maximizes census through effective marketing, sales calls, and public relations in accordance with the Home Health and Hospice goals.
• Effectively develop and implement monthly marketing plans that are organized and strategic through geographic planning, completion of daily marketing/admission action plans, targeting account assignments, adherence to account assignments, sales call frequency, strategy for account development, and vertical account development.
• Manage marketing/sales budgets.
• Track and evaluate referrals.
• Responsible for ensuring external sales calls effectively.
• Schedule and conduct meetings with prospective families and applicants.
  
  
  

Benefits:

• Competitive and Weekly Pay
• Holiday Pay for Hourly and Salaried Employees
• Overtime Pay for Hourly Employees
• Career Advancement Opportunities
• Exclusive Employer Discount Program
  
  
  

Available for Eligible Team Members:

• Employer Paid Life Insurance
• 401(k) with Employer Match
• Vacation and Personal Time
• Health, Dental, and Vision Insurance
  
  
  

We are an equal opportunity employer that values diversity at all levels. All individuals are encouraged to apply. Athena Health Care Systems and its managed facilities/agencies follow federal and state guidelines regarding staff vaccinations. Our policy requires all staff to be up to date with COVID and flu vaccinations, or acknowledge a declination of the vaccination(s).