What are the responsibilities and job description for the Marketing Coordinator position at ARCTARIS SADDLEBACK SKI OPERATIONS LLC?
Position Overview
This is a unique opportunity to grow and contribute as a well-rounded marketing professional in one of the most inspiring settings imaginable. As Saddleback’s Marketing Coordinator, you'll support the execution of marketing plans and campaigns across channels—helping bring the brand to life through digital content, creative production, and internal and external communications.
You’ll work closely with a small, passionate team where your ideas are valued and your contributions matter. It’s a fast-paced, high-impact role with plenty of variety—and plenty of time on the mountain.
If you’re looking to learn, grow, and help shape the voice of one of New England’s most beloved mountains—while enjoying a breathtaking environment and tight-knit community—this could be your perfect fit.
Requirements
Skills & Experience
- 2 years of experience in a marketing, creative production, or communications role, ideally in the ski, outdoor recreation, tourism, or hospitality industries.
- A strong portfolio that demonstrates experience in photo, video, and/or design work.
- Proficiency with social media platforms and scheduling tools (Instagram, Facebook, TikTok, Meta Business Suite, Sprout, Hootsuite, etc.).
- Working knowledge of Adobe Creative Suite (especially Photoshop, Premiere Pro, and Illustrator) and/or Canva.
- Experience building email marketing campaigns (e.g. Constant Contact, Mailchimp) and familiarity with web content management systems like WordPress.
- Comfortable using spreadsheets for organization, reporting, and basic budget tracking.
- Strong organizational and project management skills—you can prioritize, multitask, and keep things moving.
- Excellent written and verbal communication skills.
- A collaborative and solutions-focused attitude; able to pivot quickly and work across departments.
- Intermediate skiing or snowboarding ability required—must be comfortable navigating the mountain and working in all weather conditions.
Education
- Bachelor’s degree preferred.
- High school diploma required.
Additional Requirements
- Availability to work weekends, holidays, and evenings as needed during peak season or event days.
- Ability to lift and carry up to 50 lbs.
- Must enjoy working in a creative, high-energy, and fast-paced mountain environment.
Essential Tasks and Responsibilities
Duties include, but are not limited to:
Campaign Coordination & Cross-Team Communication
- Be a vital member of a creative team, contributing to the tone, voice, and personality of Saddleback’s brand communications.
- Play a key role in shaping and maintaining Saddleback’s culture, offering ideas and feedback that help guide future campaigns and initiatives.
- Support day-to-day project management by helping maintain timelines, tracking progress, and ensuring content and assets are delivered on schedule.
- Support the distribution of digital and print advertising materials by working with the team to gather assets, prepare final files, and send them to appropriate outlets.
- Help maintain shared documents and calendars of upcoming content needs, including events, snow reports, product launches, and holidays.
- Assist in organizing and maintaining Saddleback’s digital asset library, including sorting and tagging photo and video content for easy retrieval.
Digital Campaign Support
- Contribute to building email targeting lists, and updating email marketing campaigns by drafting content, preparing visuals, and ensuring all sends are scheduled and tested correctly.
- Support website content updates, changing event details, or refreshing key landing pages, in collaboration with the marketing and web teams.
- Help track performance data and report on key digital marketing KPIs—including email engagement, social platforms, video performance, and web traffic—monthly to help guide team strategy and improvements.
Administrative & Strategic Support
- Assist with marketing budget tracking by organizing invoices, maintaining expense records, and supporting monthly accounting processes.
- Contribute to media planning by researching opportunities, organizing calendars, and tracking campaign placements and deadlines.
- Provide general support across the marketing department as needed—this is a collaborative role, and you’ll be involved in many different projects throughout the season.
Content & Digital Marketing
- Schedule and publish social media content in collaboration with the marketing team, ensuring alignment with ongoing campaigns, events, and seasonal priorities.
- As needed, capture photo and video content across the resort—including daily mountain operations, terrain updates, and special events—to help tell the Saddleback story authentically and in real-time.
- Support the creation of basic graphic content (post templates, event signage, email graphics, etc.) using pre-approved brand elements and templates.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily- reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. This job description is an overview of the scope of responsibilities and is not intended to be an inclusive list of job tasks and expectations. With the evolution of this resort and position, the responsibilities of this position may change.