Associate Brand Manager [210080]

• Unleash Your Creativity: Drive Global Brand Strategy for a Leading Entertainment Company!**
  
  

Aquent is proud to partner with a globally recognized leader in the entertainment industry, a company dedicated to sparking imagination and delivering joy through innovative experiences. This organization is at the forefront of shaping cultural trends and connecting with audiences worldwide through a diverse portfolio of beloved offerings. Join a team where your passion for brand development and consumer insights will directly contribute to bringing exciting new concepts to life on a global scale.

Are you a strategic thinker with a knack for turning insights into action? Do you thrive in a dynamic environment where you can shape the future of consumer experiences? We are seeking a visionary professional to step into a pivotal role, where you will directly influence global brand and product strategies from conception to launch. This is an incredible opportunity to make a tangible impact, guiding the evolution of iconic offerings and identifying exciting new avenues for growth. You’ll be at the heart of innovation, collaborating with diverse teams to captivate audiences and define the next generation of entertainment.

In this dynamic role, you will be instrumental in driving forward product innovation and brand evolution. You’ll translate consumer, category, and cultural insights into actionable strategies, identifying untapped opportunities and ensuring our offerings resonate deeply with global audiences. Your contributions will shape go-to-market plans, align product intent with compelling storytelling, and support robust market execution, ultimately driving strong in-market performance and contributing directly to the company’s continued success. This is a chance to collaborate with cross-functional experts, lead strategic initiatives, and leave your mark on beloved brands.

• What You’ll Do:**
• Support the development and execution of global product strategies and line plans, guiding them from initial concept through successful launch.
• Leverage consumer, category, and cultural insights to inform groundbreaking product innovation, platform evolution, and strategic portfolio decisions.
• Conduct in-depth analysis of market, category, and competitive trends to uncover whitespace opportunities and generate compelling growth ideas.
• Partner seamlessly with diverse cross-functional teams, including product development, insights, design, engineering, finance, and legal, to efficiently and creatively advance initiatives.
• Help shape impactful go-to-market direction by aligning product intent, positioning, and storytelling across various regions.
• Contribute to market execution by supporting line planning, forecasting, sell-in readiness, and collaborating closely with sales teams to ensure product strategies translate into strong performance.
• Work alongside regional and commercial teams to gain a deep understanding of local market needs, retail dynamics, and unique executional challenges.
• Support forecasting processes, development systems, and tracking tools to ensure accurate product, timeline, and financial inputs.
• Contribute to internal storytelling through clear presentations, frameworks, and narratives that vividly bring product strategies to life.
• Maintain team alignment through clear and consistent communication of priorities, progress, and critical decisions.
• Must-Have Qualifications:**
• 3 years of professional experience in brand management, product development, strategy, consumer goods, or a related field.
• Bachelor’s degree in Marketing, Business, Strategy, or a related discipline.
• Demonstrated experience with product development processes, line planning, forecasting, and sales collaboration.
• Comfort and proficiency in working with data and insights, with the ability to synthesize quantitative and qualitative inputs into clear, actionable recommendations.
• Strong organizational and project management skills, with the ability to effectively manage multiple workstreams simultaneously.
• A genuine and strong interest in product development, consumer behavior, and portfolio strategy.
• Clear and confident communication skills, with the ability to influence and engage cross-functional partners effectively.
• Comfort experimenting with and applying AI-powered tools to enhance analysis, productivity, and creative problem-solving.
• Proficiency in Microsoft PowerPoint and Excel.
• Adaptable and capable of working across a wide variety of categories and at different stages of development.
• Nice-to-Have Qualifications:**
• An MBA is a plus.
• About Aquent Talent:**
  
  

Aquent Talent connects the best talent in marketing, creative, and design with the world’s biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match.

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We’re about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

Client Description

Our Client is a global play and entertainment company committed to Creating the World’s Best Play and Entertainment Experiences. From toys and games to television, movies, digital gaming and consumer products, they offer a variety of ways for audiences to experience their iconic brands.

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NO ONE HAS BENEFITS LIKE AQUENT! Working with AQUENT gets you access to some pretty cool things including:

• Subsidized (up to 85%!) Health, Vision and Dental Benefits
• Access to Fidelity 401(k) with Matching!
• FSA Program
• Weekly Direct Deposit
• Resume / Portfolio Review Interview Prep. You’ll be set-up for success!
  
  

Compare our benefits to other agencies, here!

Who is AQUENT? www.youtube.com/watch?v=5z-n8nfytuM