Brand Manager Nail Care

We’re looking for a Brand Manager who wants to build not just maintain. Someone who sees products on shelf and thinks: “This could be better” and then does something about it. You will help shape what we launch, how it shows up, and why it matters. From early ideas to in-store execution, this role plays a key role in shaping the brand experience from concept through launch.

What you will get to do:

You’ll partner closely with a cross-functional team and leadership to bring ideas to life. This is a collaborative hands on role.

Shape What Comes Next

·        Help define what we bring to market, from early ideas through launch

·        Turn trends, insights, and instincts into real brand opportunities

·        Develop product positioning, naming, and claims that feel fresh, relevant, and ownable

·        Spot white space and push the brand into it

Launch With Impact

·        Lead go-to-market plans across retail, digital and social 

·        Build stories and campaigns that people can connect with

·        Partner with creative on packaging direction, visuals, and messaging

·        Own timelines and keep projects moving forward

·        Communicate clearly so everyone stays aligned and energized

Who You Are

If you’re excited about this role but don’t check every box, we still encourage you to apply.

·        You have 3-5 years of experience in beauty (nails is a big plus) in brand or product marketing

·        You’ve been part of bringing something to market and want more ownership of it

·        You think both creatively and commercially

·        You care about the details from formula to packaging to how it shows up on shelf

·        You’re proactive, collaborative, and comfortable with moving fast

Why This Role is Different

This role is designed for someone who is ready to step into greater ownership and develop in their career.

·        You won’t just manage timelines; you’ll help shape what gets made

·        Your ideas won’t sit in decks; you’ll see them come to life in the market

·        You will be part of a team that values good ideas, speed, and making things happen

What Success Looks Like

·        Launches that feel on-trend, on-brand, and commercially strong

·        A steady flow of ideas that keeps the brands fresh and growing

·        Smooth execution from concept through shelf

·        Being known as someone who elevates work and makes things happen

Salary: $75,000 - $95,000/ year