Senior Account Executive

About Us

Activated Insights, a Software-as-a- Service (“SaaS”) leader in long-term and post-acute care, has opened a new Senior Account Executive seat to support our company’s growth and operational efficiency.

Founded in 2008, Activated Insights is a software company serving North America’s fastest-growing labor market—long-term and post-acute senior care. As the market leader, our technology, surveys, and training solutions are used by everything from mom-and-pop small businesses to billion-dollar care organizations. Ultimately, our services impact the lives of hundreds of thousands of seniors every year. Today, with over 250 team members, over 7,000 customers that extend into over 23,000 sites of care, our products focus on employee engagement, ongoing education, resident and patient satisfaction surveys, and reputation management tools.

What Sets Activated Insights Apart:

1. We are at the heart of the healthcare industry's most dynamic sector, with an ever-growing demand for post-acute care and long- term care to address the fastest growing segment of the US population.
2. Our bond with healthcare providers draws compassionate, service-driven team members, fostering a spirited, collaborative culture aligned on our mission to deliver exceptional experiences for our employees, our customers and the people in their care.
3. A high performing executive leadership team with success in both public and PE companies, primarily in high-growth companies focused on the long term and post-acute care market.
4. Backed by a private investment firm with 40 years of experience forging lasting partnerships across the healthcare industry.

Why Is This Role So Special?

The Senior Account Executive is a key driver of strategic revenue growth, responsible for identifying, pursuing, and securing high-value business opportunities while fostering long-term, trusted client relationships. This role requires a proven sales leader who can manage complex sales cycles, influence decision-makers, and consistently deliver results in a fast-paced environment. The Senior AE will not only meet sales targets but also play a strategic role in shaping market presence and mentoring junior team members.

The ideal candidate is an expert communicator, strategic thinker, and results-driven professional with a track record of exceeding quota in consultative SaaS sales—particularly in the healthcare sector.

Key Responsibilities:

• Consistently exceed revenue targets through active management of a named territory and key accounts.
• Lead the full sales cycle from strategic prospecting to deal closure, including contract negotiations and executive-level presentations.
• Drive expansion opportunities through upselling, cross-selling, and deepening relationships with existing accounts.
• Act as a trusted advisor by understanding client challenges and aligning Activated Insights’ solutions to meet those needs.
• Leverage industry knowledge to anticipate market trends and position solutions proactively.
• Mentor and coach junior sales team members, sharing best practices and supporting overall team success.
• Maintain a high level of weekly activity to ensure a strong, sustainable sales pipeline.
• Collaborate closely with internal teams—Marketing, Customer Success, Product—to deliver a seamless customer experience.

Experience and Qualifications:

• 5 years of quota-carrying B2B SaaS sales experience, ideally selling into Senior Living, Long-Term Care, Post-Acute Care, or the broader healthcare sector at the Mid-Market and Enterprise level.
• 5 years of experience managing complex mid-market and enterprise sales cycles within SaaS and healthcare technology environments.
• Proven history of consistently meeting or exceeding an individual annual recurring revenue (ARR) quota of $600,000 through consultative, value-based selling.
• Experience selling to senior leadership and C-suite decision-makers, including CEOs, CFOs, CHROs, HR Vice Presidents, and Operations Executives.
• Demonstrated mastery of a standardized sales methodology (e.g., MEDDICC, SPICED, Challenger, Sandler, or similar) with a track record of conducting deep, multi-layered discovery and building compelling business cases.
• Strong ability to execute competitive displacement campaigns against established industry incumbents by leveraging precision, business impact, and learner outcomes to drive change.
• Exceptional presentation skills with the ability to command executive-level discussions and position compliance, workforce development, and employee engagement initiatives as strategic business drivers.
• Proven ability to lead full-cycle sales engagements, including strategic prospecting, discovery, solution mapping, executive presentations, contract negotiations, and deal closure.
• Highly proficient with modern sales technology platforms, including Salesforce, LinkedIn Sales Navigator, Outreach, CRM systems, and other sales engagement and pipeline management tools.
• Exceptional negotiation, communication, presentation, and closing skills.
• Strategic thinker with the ability to tailor solutions to customer-specific challenges and organizational goals.
• Experience mentoring or coaching sales peers is preferred.
• Growth-oriented mindset with a commitment to continuous improvement and the discipline to get 1% better every day.

Collaboration and Communication

• Excellent written and verbal communication skills.
• Ability to work effectively across departments to achieve shared goals.
• Skilled in building trust and rapport with internal and external stakeholders.
• Customer-Centric Approach
• Deep commitment to understanding client goals and delivering measurable business value.
• Proven history of building and maintaining strong, long-term customer relationships.

Adaptability and Innovation

• Ability to thrive in a rapidly evolving market and adapt quickly to change.
• Creative problem-solver who develops innovative sales strategies to achieve business objectives.
• Commitment to continuous learning and applying industry insights, competitive intelligence, and market trends to sales strategies.

Location:

On-site at our Tampa, FL office.

Physical Requirements:

• Prolonged periods of sitting and computer work.
• Multiple daily video meetings where web camera use is required.

Schedule:

• Full-time, 40 hours per week.
• Monday through Friday, core business hours of 8:00 AM to 5:00 PM local time, with flexibility for cross-time zone collaboration or critical deadlines.