Director, Site Merchandising
About us:
vineyard vines is a highly successful, privately held, American clothing and accessory retailer founded in 1998 on Martha's Vineyard by brothers, Shep & Ian Murray. With Shep & Ian still at the helm today, vineyard vines has experienced exponential year over year growth and now operates over 120 retail locations including an outlet division, a successful e-commerce business, domestic distribution center, and expanding corporate headquarters. In addition, vineyard vines is carried in major department stores such as Nordstrom and Bloomingdales as well as numerous specialty boutiques across the US.
vineyard vines was founded on a state of mind that Every day should feel this good.
You don't need to be on a beach, by the ocean or on vacation to have Every day should feel this good moments. It's a state of mind that we all experience, and one where everyone is invited. At vineyard vines, we don't just live an #EDSFTG life away from our desks-we bring it to work with us, too.
In our stores, at our Harbor Drive headquarters or working remotely, our company culture is fun, encouraging and welcoming to all. We work hard and play harder, and we never take ourselves too seriously. And while we have many company goals, our number one priority is making vineyard vines a great place to work for all employees.
Our team is our family, and we'd never have grown to where we are today without them.
We're committed to building an inclusive team across all channels, departments and stores within our community. We hope you'll join us and see what the smiling pink whale is all about.
Overview:
The Director, Site Merchandising will lead and manage site merchandising for VV.com. Ensure site storytelling, product placement, and site features are optimized in alignment with financial goals, category performance and seasonal strategies.
Key Responsibilities:

• Lead and manage site merchandising for VV.com. Ensure site storytelling, product placement, and site features are optimized in alignment with financial goals, category performance and seasonal strategies.
• Oversee timing and execution of all product launches on site. Partner cross functionally to ensure all deliverables are passed in alignment with go live timing.
• Responsible for reporting out on site performance as it relates to site refreshes, category/product performance, or new site features and functionality. Present and share findings with the leadership team. Provide recommendations and action items to improve business go forward.
• Collaborate with Merchandising and Marketing to ensure site storytelling prioritizes key styles, big ideas, and weekly business needs.
• Own internal search optimization. Utilize historical and current search trends to inform Marketing calendar, and categorical offering on site.
• Partner with IT, UX, and Creative to enhance the site's features and functionality.
• Review and approve product highlights for all email content. Ensure cadence aligns with product arrivals and site launches.
• Responsible for providing linking strategy for all channels. Ensures strategy aligns with site performance and is optimized regularly based on key site metrics.
• Partner with Inventory Planning to align on promotional and markdown cadence. Share site experience for all promotional activity prior to launch.
• Manage and develop a team of three ensuring optimal performance and adherence to company goals and objectives.

What you bring:

• 8 years online site merchandising and/or ecommerce experience required
• Experience working with Salesforce Commerce Cloud
• Experience managing a team with the ability to engage and motivate talent with a growth mindset
• Exceptional strategic thinking and creative problem solving with superior analytical skills
• Ability to create ad hoc reporting and analysis
• Demonstrated ability to work as part of a cross-functional team
• Customer-centric mindset, focused on building a best-in-class digital experience
• Ability to spearhead initiatives and run point on key projects
• Strong communication skills and attention to detail whilst operating in a fast-paced environment
• Must have advanced proficiency with Microsoft Excel and Adobe Analytics, with a capacity to learn new systems swiftly

Every day will feel this good because:

• We have a fun-spirited entrepreneurial culture filled with truly "good" people
• We have flexible working hours and work from home days to accommodate your personal life
• We offer a generous employee discount so you can rep our lifestyle on-and-off the boat
• We offer a competitive salary package, 401-K, commuter benefits, and paid-family leave, health savings , flex spending accounts, life & disability insurance
• We have an onsite gym as well as health & financial wellness programs to keep you active
• We offer 2 summer Fridays to take off in addition to a competitive vacation policy & holiday calendar