About Us:

As a recognized leader in the window and door industry, known for our commitment to

quality, innovation, and customer satisfaction. Our focus is on delivering high-

performance products that enhance home efficiency and aesthetics. We maintain a

strong dedication to our core values and strive to provide exceptional service to our

customers. Join our team to contribute to a company that values precision,

collaboration, and continuous improvement.

Role Overview:

As the Director of Marketing & Advertising, you’ll be at the forefront of our marketing

initiatives, focusing on engaging homeowners through various digital and traditional

channels. Your leadership will be key in building brand recognition and generating

leads.

Key Responsibilities:

• Marketing Leadership: Develop and execute marketing strategies across digital

(SEO, PPC, social media, email) and traditional (broadcast, radio, print) channels.

• Homeowner Engagement: Create campaigns that connect with homeowners,

driving conversions and brand loyalty.

• Budget Management: Oversee and manage a six-figure marketing budget to

ensure optimal ROI.

• Team Leadership: Lead and inspire a high-performing marketing team.

• Lead Generation: Implement tactics to reach and convert homeowners

effectively.

• Brand Strategy: Enhance brand presence with compelling content and

strategic social media use.

• PR and Media: Direct public relations efforts to boost brand visibility.

• Innovative Campaigns: Design unique marketing initiatives tailored to our

market.

• Data-Driven Decisions: Use analytics to refine strategies and improve

effectiveness.

Qualifications:

• Experience: 10 years in strategic marketing roles, especially in B2C or D2C

marketing within home improvement sectors.

• Leadership: Proven experience in managing a team and directing them to

exceed business goals.

• Budget Management: Demonstrated ability to manage a six-figure marketing

budget.

• Marketing Expertise: Skilled in integrating various marketing disciplines for

maximum impact.

• Content and Social Media: Strong background in content strategy and social

media management.

• Media Management: Knowledgeable in broadcast media strategies and

placements.

• PR Skills: Understanding of public relations strategies.

• Analytical Skills: Ability to use data for strategic planning.

• Communication: Excellent communication and interpersonal skills.

Education:

• Required: Bachelor’s degree in Marketing, Communications, or related field.

• Preferred: Master’s degree

Why Join Us:

• Competitive salary and benefits.

• Opportunities for professional growth.

How to Apply:

If you’re ready to lead our marketing efforts and drive our brand forward, send your

resume and cover letter

Job Type: Full-time

Pay: $40,514.13 - $48,791.20 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off

Schedule:

• Day shift
• Monday to Friday

Application Question(s):

• How many years have you managed marketing team, and what was the largest size team you managed?
• Can you describe major marketing campaign you led and its impact on the business?
• How many years experience do you have with managing a team and creating marketing campaign with a substantial size budget?

Work Location: In person