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thelab is looking for a Senior Creative Strategist to join our team. The ideal applicant has 5-8 years of ad agency Strategy experience, with deep expertise in Social Media with a focus on paid media. We are looking for someone who can jump right into the mix, who isn’t afraid to roll up their sleeves, take charge and have a big voice. This role will be an integral part of our agency, providing support directly to our Executive Creative Director and the rest of the creative marketing team.
About thelab:
We are an agency of makers with deep expertise in solving creative, production, and technology challenges. Our focus is on making better work, to help brands work better. We partner directly with clients to think big, build from scratch, and design for reality. From social media, digital marketing, branding, copy & design, and strategy, to full e-commerce builds, thelab mixes inspiration and hard work to produce results.
About the Role:
The Senior Creative Strategist will lead key projects and strategies, and head up the most critical parts of the creative process. Their role will encompass:
This individual will be responsible for ensuring we are following creative best practices and adhering to a testing methodology that is strongly rooted in data. This role will be key to helping our clients unlock aggressive business growth by helping us deliver the right creative at the right time- spanning digital, social, and more.
They will be comfortable digging into digital analytics and marketing tools (we use Motion!) to pull insights, learning and new concept ideas to deliver ROI and translate those metrics into optimization strategies that drive performance improvement.
This role is equal parts creative and analytical, bridging the gap between media, our creative team, and clients and is a discipline we are excited to expand, with the potential of this role to oversee more junior strategists.
About You:
Job Details:
Full Time
Business Services
$104k-136k (estimate)
02/17/2024
05/13/2024
thelabnyc.com
COLUMBUS, OH
50 - 100
2002
Private
DAVID BRIDGES
$10M - $50M
Business Services
theLab engages in broadcasting and media production.