The Role You Will Have:

• Create, manage, and optimize direct response campaigns to drive positive performance outcomes. A successful buyer will execute on the following:
• Creative auditioning: Tailor ad copy and images to align with the chosen content & keyword interest. Further tweak images/copy as needed to maximize CTR
• Campaign monitoring: Monitor campaigns and associated metrics on a daily basis to ensure campaign profitability. This includes metrics associated with the campaign (i.e. CPC, CPM, and CTR), and monetization performance
• Bidding Models: Executes campaign creation using best practice strategies that scale marketing spend and improve ROAS performance
• Communications: Reports on findings and presents weekly performance to ensure achievement of performance goals. Communicates well with manager to ensure growth & development goals are being achieved
• Proficient with navigating our RAMP platform functionalities as it relates to day-to-day workflow needs (i.e. Rule creation and Campaign/keyword performance analysis)
• Maintain a positive attitude & willingness to partner with team members to achieve overall team goals

What You Will Bring to the Team:

• 0-2 years of online advertising experience
• High attention to detail
• Creative problem solver
• Some Excel experience is preferred (i.e ability to navigate efficiently & perform basic calculation commands)
• A strong interest in identifying trends that help inform actionable insights

What We Have to Offer:

• Competitive salaries, bonus packages, and equity 
• Hybrid flexibility
• Excellent medical, dental, and vision coverage
• 401k w/matching
• Generous PTO holidays
• Untracked sick days
• Paid professional development
• #LI-Remote
• #BI-Remote
• #LI-AW1