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ID | 2024-1390 | Job Locations | US-IL-Chicago | Category | Marketing/Communications | Position Type | Staff (Full-Time) |
Who We Are:
National Louis is a 135 year old university that has been grounded in the values of innovation, access, excellence, and equity from its inception. As an institution, we believe in providing access to educational opportunity and that education is our greatest lever for social and economic mobility. We are a student-focused community that is committed to continuous improvement and superior student service. We believe that through education we are able to empower change and build healthy communities. Our hard-working community is based on collaboration and respect for all team members and students.
What We Offer:
At National Louis University, we offer our employees an innovative environment to work together and inspire the ideas that will make an impact. As our external environment changes, our employees are provided the opportunities and tools needed to grow both personally and professionally to remain successful. NLU employees and dependents are offered a wide range of benefits, including but not limited to, Health Insurance benefits, Retirement benefits, Paid Time Off and Educational Benefits.
What You Will Do:
NLU is combining high tech with high-touch to deliver a responsive message to prospective students and active applicants and we are looking for a high performing MarTech manger to join the NLU marketing team. As Sr. Manager, MarTech Performance, you will manage and optimize the Marketing Technology stack for NLU. Your stack manages multimillion dollar spend and delivers Campaign management, Marketing automation, customer acquisition, SEO, organic & paid digital impressions along with consumer insights having the privacy needed for Higher Education. You'll work to understand what data we need to drive KPIs across Acquisition, Activation, Engagement and Retention. You'll meet those needs by building or extending MarTech capabilities with the help of product, engineering, data engineering and data science teams
NLU Inclusion Statement:
National Louis University is deeply committed to serving its community, advancing access and equity, and ensuring that all individuals are welcomed and valued. We are dedicated to fostering a culture where diversity, equity, and inclusion remain at the core of who we are. These are more than just words to us: they are truly a way of life for the NLU community. We recognize that differences in abilities, age, ethnicity, gender (identity and expression), race, religion, sexual orientation, socio-economic status, and background bring richness to our work environment. We affirm diverse perspectives, innovative contributions, and authentic presentations of self from every member within the NLU community. We believe inclusion is grounded in the actions we intentionally take each day. Our goal is to inspire and empower NLU employees and community members to cultivate an environment where we collectively focus on uplifting and advancing our institutional culture.
Full Time
$87k-112k (estimate)
05/30/2024
06/14/2024
nl.edu
CHICAGO, IL
1,000 - 3,000
2011
CYNTHIA BUTLER
<$5M
Colleges & Universities
For more than 125 years, National Louis University has offered a progressive and professional education that builds careers and strengthens communities. Our mission is to provide a superior and supportive educational experience for students of all ages and backgrounds.
The following is the career advancement route for Marketing Technology Strategist (MarTech) positions, which can be used as a reference in future career path planning. As a Marketing Technology Strategist (MarTech), it can be promoted into senior positions as a Digital Marketing Analyst III that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Marketing Technology Strategist (MarTech). You can explore the career advancement for a Marketing Technology Strategist (MarTech) below and select your interested title to get hiring information.