Overview Spathe is currently searching for a Data Analytics Specialist to join our team in the Coronado, CA area. Spathe Systems is a rapidly growing SOF led, 8(a) defense contractor headquartered in Tampa, FL with offices in Fayetteville, NC and strategic partner locations in Virginia Beach and Coronado. As a small business with a tight knit family feel, Spathe empowers its employees to solve problems and make decisions. Responsibilities The Data Analytics Specialist shall provide regular monitoring and analyses of media environment and NSWCEN marketing efforts to support further development and success of general outreach strategy. * Consult with Government and provide initial market research to establish baselines, targets and benchmarks for marketing strategy. * Identify Key Performance Indicators to create qualitative and quantitative measurements. * Examine existing media environment, NSW social media base, reach (current and potential), engagement, and other factors to support the development of a strategy for growth and conversion. * Organize qualitative and quantitative data from media environment and social media engagement (organic and non-organic) into monthly reports and quarterly trend analyses focusing on established metrics, conversation topics, tone, and reaction, especially to A/B test posts. * Generate quarterly ROI reports on marketing outreach efficacy of all components, including social media, website, podcast, CRM, mobile app and any other tools. * Create annual predictive analytics reports based on ROI and previously collected metrics over the beginning of contract year. * Collaborate with Government and Marketing Specialist to design first-party data gathering features (i.e., quizzes, assessments, etc.) for optimal quantitative information and lead generation via social media, website, and mobile app. Qualifications * Minimum of 3years of industry experience performing the General Duties described in paragraphs 3.2.1.1-3.2.1.7 and/or similar digital analysis, strategy and executionin the private or public sector within the past five years. * Relevant experience with DoD or US Navy recruiting is preferred.
* Experience with media monitoring services, i.e., Cision or Meltwater, is required. Clearance Required: * Secret Job Type: * Full Time Work Location: * One location - Coronado, CA Travel: * Up to 10% travel during the year. Benefits: * Health insurance * Dental insurance * Retirement plan * Paid time off * 11 paid holidays per year Salary Range: * $80K - $90K Position ID: M5301DAS