Description
Marketing Content Specialist - Emphasis on Design Work
Are you a dynamic and creative individual with a passion for design and marketing? With a competitive salary of $55,000, you'll have the opportunity to showcase your skills and drive growth! Keller Williams Preferred Realty is seeking a talented Marketing Specialist to join our team. As a leading real estate company, we are looking for an outgoing, respectful, and entrepreneurial-minded individual who can elevate our marketing efforts with a strong emphasis on design. If you have a keen eye for aesthetics, exceptional organizational skills, and a knack for managing social media platforms and statistics, we want to hear from you!
Responsibilities
•Build and manage a content calendar attracting a qualified audience.
•Create a consistent marketing package for various channels (newsletter, email, social, video, websites, and value tools).
Marketing Automation Optimization:
•Optimize marketing automation through email, content, and social channels.
Online Presence Management:
•Manage online and social media profiles on platforms like Facebook, Instagram, LinkedIn, Google, and other relevant channels.
Social Engagement and Network Exploration:
•Explore new ways to engage and identify social networks to reach target agents.
•Report monthly statistics for social media traffic and engagement.
Collaboration and Coordination:
•Meet weekly with the Agent Services Coordinator to discuss marketing plans and graphic content.
•Work closely with the marketing team, real estate agents, and leadership to understand their needs and provide creative solutions.
Design Excellence:
•Create visually stunning marketing materials with a focus on design.
•Develop training calendar designs, weekly and monthly newsletters, and visually appealing event promotions.
Event Planning and Branding:
•Host and plan events to promote real estate services and foster community engagement.
•Oversee a comprehensive marketing menu tailored for over 200 realtors, ensuring consistency with the brand and meeting unique agent needs.
Project Management:
•Work on multiple projects simultaneously, demonstrating organization, time management, and the ability to meet deadlines.
•Implement and create visions for various events, maintaining cohesive branding for agents and the market center.
Qualifications
•Experience in Graphic design.
•Candidate should have their finger on the pulse of the current marketing landscape.
•Should be an experienced communicator with solid project management skills.
•BA in Marketing or equivalent work experience required.
•2 years of social media experience Or Education plus some real-world experience.
Experience :
•Canva, FB Business, Instagram, YouTube, Adobe, Social Media Management.
•Basic understanding of SEO.
•Strategic thinker.
•Innovative.
•High attention to detail.
•Ability to pivot and shift often.
•Learning-based and coachable.