(The below describes what the employer wants in a candidate)Marketing Strategy (Hard Skill)Analytics Software (Hard Skill)Graphic Design (Hard Skill)SEO and SEM (Hard Skill)Copywriting (Hard Skill)Advertising (Hard Skill)Messaging (e.g. Email, Push, Social Media) (Hard Skill)HTML / CSS (Hard Skill)Javascript (Hard Skill)Storytelling (Soft Skill)Adaptability (Soft Skill)Collaboration (Soft Skill)Empathy (Soft Skill)Communication (Soft Skill)Creative Problem Solving (Soft Skill)Analytical / Research-Oriented (Soft Skill)Time Management (Soft Skill)Leadership (Soft Skill)Facilitation (Soft Skill)Video Creation (Hard Skill)RealisticInvestigativeArtisticSocialEnterprisingConventionalOpennessConscientiousnessExtraversionAgreeablenessEmotional Stability