About European Wax Center and Miller Family Holding LLC. European Wax CenterĀ®, is a leading beauty lifestyle brand franchise founded in 2004 by the Coba brothers. We offer guests a full suite of waxing services, as well as a proprietary line of beauty products for skincare, body, and beautiful brows. EWC provides guests professionally trained and certified waxing experts in a modern environment for a comfortable and luxurious experience focused o...